Content distribution, not creation: Less focus on quantity of content, more focus on distribution of existing content.
Focus on visuals: Less copy and more visual content (e.g. infographics, Slideshare).
Creation of end-to-end branded storytelling experiences: Brand marketers will do away with standalone campaigns.
Digital marketers will learn to integrate the roles of SEO, SEM, SMM, etc.
Content as King: Increased focus on better content marketing.

Vote! What Marketing Trends Do You Expect to Have the Biggest Impact in 2015?

Which trends are going to have the biggest impact? And which trends are wishful thinking, simply never going to happen, or won’t be able to move the needle in the next year? Vote for the two or three trends you think will have the biggest impact in 2015 Add your own predictions to the list if you don't see them already Embed this Listly list in your website or blog & share it with your friends and readers