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Updated by shirley williams on Feb 01, 2018
Headline for 2015 Mobile Use
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2015 Mobile Use

2015 Mobile Trends and Use

China's mobile Internet user base hit 620 million in 2015

About 620 million Chinese, nearly half of the country's population, had used mobile phones to access Internet as of the end of 2015, an official report showed. The number of Chinese surfing the Internet via phone increased by 63.03 million in 2015, accounting for 90.1 percent of the total 688 million internet users in the country, Xinhua cited the report released by China Internet Network Information Center (CNNIC) as saying on Friday.

179+ Billion Smart Phone Downloads and Top 5 App Monetization Strategies

In 2015, the number of apps downloaded on to smartphones and tablets surpassed 179 billion. Almost 93% of those applications were downloaded for free. The situation looks even scarier if we consider market segmentation and study the Android Stats. Two years ago, paid apps comprised only 2% of Google Play's top downloaded mobile software.

FB and Associated platform usage.

1.59 Billion on Facebook
900 Million on WhatsApp
800 Million on Messenger
400 Million on Instagram

Mobile App Usage Grew 58% In 2015: Users Spending 117% More Time on Mobile

Behind every successful man, there is a woman and behind every successful Mobile OS is an app store! With CES 2016 in full swing, the focus of the tech world has been firmly stuck on hardware for the past couple of days.

You Spent Twice As Much Time On a Smartphone or Tablet in 2015

If there's anything we learned in 2015, it's that we're obsessed with mobile devices. Time spent on mobile devices was up 117% in the year compared to 2014, Flurry, a Yahoo-owned analytics company, said in a report on Tuesday.

By 2017, the App Market Will Be a $77 Billion Industry (Infographic)

The market for mobile apps is already big -- and it’s just going to keep getting bigger. If your business doesn’t already have a mobile app, it might be time to think about developing one.

In 2015, 1 billion smartphones will be sold. That’s twice as many as the number of personal computers, according to this infographic generated for the by the University of Alabama at Birmingham’s Online Masters in Management Information Systems. Right now, the average mobile app user spends more than 30 hours a month on more than two dozen apps. That’s a lot of people spending a lot of time with their noses stuck in apps.

Given that 46 percent of app users report having paid for their apps, that’s big money, too. By 2017, its expected that over 268 billion downloads will generate $77 billion worth of revenue.

The Best and Worst of Mobile in 2015

There are no fixed winners in the tech world. It's never the end of the story. Things can always change. In 2015, some of the mighty fell a few notches, but others recovered from a rough few years. We said goodbye to the struggling Firefox OS, but BlackBerry continues to hang on.

Top 10 Mobile Technologies and Capabilities for 2015 and 2016

Organizations wishing to unlock the full potential of mobility must master a wide range of technologies, many of which are unfamiliar to IT staff.

GSMA Mobile Economy 2015

The mobile industry continues to scale rapidly, with a total of 3.6 billion unique mobile subscribers at the end of 2014. Half of the world's population now has a mobile subscription-up from just one in five 10 years ago. An additional one billion subscribers are predicted by 2020, taking the global penetration rate to approximately 60%.

Facebook Investments Bore Fruits: Significant Growth of Mobile Users in 4Q15 - Market Realist

Another Big "Like" for Facebook: Reading the 4Q15 Earnings (Part 2 of 4) Advertising is the core of Facebook's business, constituting 97% of the company's overall revenues in 4Q15. Facebook continues to attract more advertisers with its innovative advertisement solutions, such as carousel ads and dynamic product ads.

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