List Headline Image
Updated by Julian Knight on Nov 25, 2015
 REPORT
3 items   1 followers   0 votes   1.56k views

Design Thinking: Some additional reading

Harvard Business Review: Design Thinking Comes of Age

Idea in Brief The Change Increasingly, corporations and professional services firms are working to create design-centric cultures. The Reason Many products, services, and processes are now technologically complex. People are not hardwired to deal well with high levels of complexity. They need help.

The Art Of Innovation by Tom Kelley

There isn’t a business in America that doesn’t want to be more creative in their thinking, products, and processes. At many companies, being first with a concept and first to market are critical just to survive. In The Art of Innovation, Tom Kelley, general manager of the Silicon Valley-based design firm IDEO, takes readers behind the scenes of this wildly imaginative and energized company to reveal the strategies and secrets it uses to turn out hit after hit.

Change by Design - author: Tim Brown

Educator and Librarian Resources Critical Praise "Brown writes with a winning combination of thoughtfulness, pragmatism and enthusiasm... He avoids the trap of presenting design thinking as a panacea. Mr. Brown charts its failures as well as successes..." - New York Times "It's like getting golf tips from Tiger Wood's coach.