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Updated by Jakub Prószyński on May 26, 2017
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Lektury #65

3 Resources to Help You Create the Content that Already Exists in Your Imagination - Copyblogger

Even though it may seem like starting to write is the most difficult part of the content creation process, just starting is not good enough. As writers, we also need to have both a strong vision and unwavering confidence that enable us to complete, publish, and promote our projects.

Oreo - ciastka, które podbiły świat - NowyMarketing

W Polsce Oreo pojawiło się w 2011 roku. W Stanach Zjednoczonych zostały wprowadzone już w 1912 roku. Dziś stały się produktem wręcz kultowym. Fanpage Oreo na Facebooku ma już ponad 40 milionów fanów. Fenomen Oreo spowodował, że w sieci zaczęły pojawiać się nawet filmiki generowane przez samych użytkowników sieci tzw.

The Marketer's Guide to Using Snapchat for Business - Thoughts on marketing, social & business

Some people tend to believe Snapchat is just another way to share cats' photos or uninteresting issues and what's more it's used by teenagers only. Is that true? Well, not necessarily - more and more brands and celebrities run their profiles on Snapchat. What can they show to the observers?

How 12 Companies Make Meetings Memorable, Effective, and Short

It's no secret a lot of us hate meetings. According to the National Statistics Council, 37% of employee time is spent in meetings, and 47% of employees consider too many meetings to be the biggest waste of time during the day--more than social media or email.

Content Isn't King... Here's What Is! - @ProBlogger

Over the years I've heard many debates in the blogosphere about what is 'king'. 'Blogging is King' was something many argued almost 10 years ago as it began to rise in popularity. 'Content is King' was the catch cry for many years... then it became 'Community is King' for a while as community management became [...]

Twitter should stop worrying about 'normal people'

There's a well-worn argument that Twitter's problem is that it is not appealing to 'normal people.' It's a trope that's repeated by analysts, journalists and even the company's own iCEO Jack Dorsey. The natural comparison is to Facebook, which has far larger user numbers and still reports admirable growth.

Starting a Blog, Where to Start a Blog, and Why Blogging Is Not Dead

Starting a blog has never been easier and here is where to start a blog: Snapchat, Twitter, Facebook, Medium. Now, I know what you're saying --- "Those aren't blogs". Actually, they are. Any social media platform can be treated like a blog because that is where people are listening. Currently, ...

Snapchat Strategy

execution and ideas surrounding snapchat

Creating a Winning Social Media Marketing Strategy [Infographic]

Business Insider estimates that Americans spend more of their time on social media than any other online activity, including email. Because of this user engagement, using social media to promote your business can be one of the lowest cost channels in your marketing toolbox, but realizing business benefit demands that you have a plan.

Content Isn't King... Here's What Is! - @ProBlogger

Over the years I've heard many debates in the blogosphere about what is 'king'. 'Blogging is King' was something many argued almost 10 years ago as it began to rise in popularity. 'Content is King' was the catch cry for many years... then it became 'Community is King' for a while as community management became [...]

Alkohole w social media. 9 zasad skutecznej komunikacji.

Statystyczny Polak wypija co roku ponad 10 litrów alkoholu. Weekendowe spotkania ze znajomymi, urodziny, kupno nowego samochodu - zawsze znajdziemy dobry powód, żeby wznieść toast piwkiem, lub jakimś mocniejszym trunkiem. Nie dziwi więc popularność alkoholi w social media. My po prostu lubimy się napić. Także w wirtualnym świecie.