LinkedIn Marketing Book Resources

Shared by Krista C. in LinkedIn for Journalists

Connected aggregates all your contacts and keeps them up to date so you don't have to. Connected provides the most comprehensive view into your contacts, giving you an at-a-glance of everything you want to know. Prepare for your day with a view into your meetings, attendees, and what you need to know to make a good impression.

With InsideView FREE, you can quickly start building your pipeline, close your deals, and grow your accounts - through your browser or inside your CRM.As your needs grow, consider our more powerful sales intelligence and social selling solutions like InsideView CRM+, InsideView PRO, and InsideView TEAM.

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Professional journalists can join the official LinkedIn for Journalists group. The group discussions consist of LinkedIn news announcements and also tips in regards to how members of the press can use LinkedIn to find story ideas, scoops and sources.

Includes all Professional Edition features plus: Includes all Contact Manager features plus: Includes all Group Edition features plus: Includes all Enterprise Edition features plus: Offer valid for new salesforce.com customers only through April 30, 2012. Use promo code CRM12 at checkout to receive the promotional price. All per user products require an annual contract.

So your AdWords program is humming, Bing is kicking out a smattering of leads and you're running Facebook ads. Good stuff. Have you tested LinkedIn Ads yet? Like AdWords, Bing or Facebook, LinkedIn advertising has its idiosyncrasies. It's quite different from SEM or display buying.

Have you considered starting your own LinkedIn Group? These groups are excellent for networking, prospecting and establishing thought leadership. You can start your own LinkedIn Group based on any of the following categories of professionals: prospects, peers, alumni, geographical, existing organizations, interest and more. You are limited only by your creativity!

This post is for you, please comment and suggest additions below. We consider this post to be the Ultimate LinkedIn Resource Guide for Using LinkedIn. This page is the result of more than 40 hours of work from our team here at Linked Strategies, aimed at providing a consolidated resource for anyone needing information about LinkedIn.

In this post, I’ll lay down the basics, explain how it works, and share with you some tricks and best practices to get the most from your LinkedIn CPC investment. Click here to read more.

This post is for you, please comment and suggest additions below. We consider this post to be the Ultimate LinkedIn Resource Guide for Using LinkedIn. This page is the result of more than 40 hours of work from our team here at Linked Strategies, aimed at providing a consolidated resource for anyone needing information about LinkedIn.

According to Quantcast, 64 percent of the U.S. members of LinkedIn make above $60,000 per year. That equates to roughly 35 million high-income members in the U.S.alone! Given its demographic skew towards affluent professionals, LinkedIn is a great place for commercial real estate agents to connect with a very valuable target audience.

This is the fifth installment of the Impact series, #SocialGoodStars. The people highlighted here are passionate, dedicated philanthropists, strengths to their communities, and social media masters. They also happily share their vast knowledge with others, making them shine as leaders in the Social Good world.

LinkedIn ads that rock! (especially with images) work really well. - and yes, it's The Scorpions (original image source)… Of all the social networking sites that offer pay-per-click (PPC) advertising, LinkedIn is the most geared to reaching professionals, business owners, entrepreneurs and executives.

Recently I started using LinkedIn with a lot more intention. Working through the LinkedInfluence course, I learned quite a few important LinkedIn tips. Rather than simply adding new connections and giving occassional recommendations, I decided to really use it. The most effective thing I did was start a LinkedIn group for people who wanted to boost their online visibilty.

B2B companies have been successful growing their business and driving leads from LinkedIn, and many still continue to wonder how they do this. It is usually through a combination of optimized profiles, company updates and providing value in Groups. Another component of their success is the mastery of the LinkedIn Answers feature.

Last week LinkedIn reported amazing financials (stock jumped almost 20% in one day). The company reported 105% YTY growth in quarterly revenues to $167.7 Million, putting the company on a 2012 plan of $860 Million. But the real story is the huge jump in revenues from LinkedIn's recruiting services ("Hiring Solutions").

I'm frequently asked, "Gina, how do I get people to participate in my Linkedin group ?" It is a common frustration among group owners and managers.  You spend time creating a Linkedin group.  You invite your associates to join you.

Using LinkedIn is an excellent way to connect with colleagues, peers, competitors and thought leaders.

IntroRocket is a service integrated with Salesforce, LinkedIn, and Facebook to provide co-workers with a company-level view of contacts, automatic discovery of connections to business prospects, and single-click ability to collaborate with colleagues for critical insights and personal introductions. See your company's network of relationships directly within Salesforce.com. With a trusted introduction, you move through the sales process faster. Updates and Ideas on the combination of Sales and Social Networking.

Author Todd Wheatland explains how LinkedIn is a window into the changing nature of employment. Employers will no longer rely on your resume, but on your entire digital footprint–a trend LinkedIn is perfectly positioned to determine in the future.

The LinkedIn network is beefing up its appeal to business-to-business content marketers. The rollout of the LinkedIn ‘Follow Company' button, announced two days ago, makes it easier to target and engage with that B2B audience already using LinkedIn.

Today, we're excited to announce the launch of LinkedIn's Follow Company button. Starting today, companies will be adding this button to their websites, making it easier for any consumer on the web to begin following companies of interest, on LinkedIn. How does the Follow Company button work? Click on the Follow Company button and, as long as you are logged onto LinkedIn, you will automatically "follow" the company.

Creating a LinkedIn profile can promote your name to the top of Google search rankings, helping you get connected and ‘be found' in a countless number of ways.

Learn more: http://learn.linkedin.com/the-homepage/pymk