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Updated by William Wallace on Jul 15, 2015
Headline for 10 Most Innovative Market Research Firms in India
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10 Most Innovative Market Research Firms in India

Varying preferences and choices of consumers, changing business and market conditions, rapid advancement in technologies and amplifying competition, demands businesses to be on their toes all the time. Addressing the vital need for business entrepreneurs and leaders to find a perfect market research services provider or a marketing solutions and services provider, we have prepared a list of 10 most innovative market research companies in India for 2015. Get them below:

Impetus Research

Impetus Research, a full service market research company in India providing marketing research services to companies ranging from boutique research agencies to large consulting firms, globally.


BrainJuicer was founded in 1999 with one goal in mind: to re-invent market research. They're an unconventional agency, reinventing market research to help the clients better understand and predict people's behaviour.

Vision Critical

Vision Critical provides a cloud-based customer intelligence platform that allows companies to build engaged, secure communities of customers. Founded in 2000, Vision Critical has revolutionized the customer research industry during an era in which companies are increasingly looking to their customers for feedback and insight to drive business outcomes.




Ipsos Marketing helps clients to transform insights into their competitive advantage. They distribute insights real-time within clients organizations by leveraging technology and workshops. They integrate knowledge by combining various sources of insights.




The GfK SE, established in 1934 as Gesellschaft für Konsumforschung is Germany's largest market research institute, and the fourth largest market research organisation in the world,. GfK are constantly working to discover new insights into the way people live, think and shop, in over 100 markets, every day.

Google Consumer Surveys

From major consumer brands to companies just getting started, Google Consumer Surveys helps inform day-to-day business decisions. They work with the best in the industry to make sure they continue to provide what you need, no matter who you are.

TNS Global Market Research Company

TNS is a leading global research agency with offices in over 80 countries. They provides market research insight across all industry and business sectors. TNS is a world leader in market research, global market information and business analysis.


Nielsen, a leading global information and measurement company, provides insights & data about what people watch, listen to & buy.

Millward Brown

Millward Brown is a global company focused on brands, media and communications. It is part of Kantar, the insights arm of WPP plc, and the world’s second largest market research organization after Nielsen Company.

Market Research Company, Online Panels | Research Now - US

Research Now gives you the expertise, passion and commitment to achieve the best online research possible. Research Now is an online sampling and data collection company that collects visitors' digital data by tracking their social networks and referring sites.