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Updated by Joanne Greco on Jun 18, 2015
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Joanne Greco Joanne Greco
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The Next Step In Online Business

Are you ready to take your online business to the next level. Here is a collection of articles and guides about marketing strategies, promotion, business finances and more.

Create a Million-Dollar Business This Weekend by Noah Kagan

For some reason, people love to make excuses about why they haven’t created their dream business or even gotten started. This is the “wantrepreneur” epidemic, where people prevent themselves from ever actually doing the side-project they always talk about over beers. The truth of the matter is that you don’t have to spend a lot of time building the foundation for a successful business.

Heavy-Ass Weights

"Everybody wants to be a bodybuilder, but nobody wants to lift no heavy-ass weights." ― Ronnie Coleman. I love that quote. It applies to anything difficult people want to accomplish. Bodybuilding, losing weight, language learning, becoming an artist/actor/musician, changing your life, building a business, getting rich.

Can I Deduct that? A Guide to Uncommon Expenses |

From smSmallBiz IT'S TIME TO trim the tax bill. When it comes to taking deductions, most business owners know pretty well the expenses that the Internal Revenue Service considers "ordinary and necessary" for business. There are specific rules, for instance, on writing off vehicle costs .

10 Useful Pinterest Boards You Can Create for Your Small Business

Ready to use Pinterest to promote your small business? Here are 10 types of boards you can create for your business.

How to Create Buyer Personas With Google Analytics

Do you want to learn more about your social media followers? Have you created social media buyer personas? You have to know your audience before you can serve them on social media. In this article I'll show you how to create buyer personas for your social media audience using Google Analytics.

The 7-Point Checklist for Powerful Landing Page Copy

Whether writing blog posts, drafting lead nurturing emails, or shooting videos for their YouTube channel, successful inbound marketers are master content creators. But when you think about landing pages, most people jump to conversions. How often are people abandoning my form? Which treatment performed better? What's the page's bounce rate?

Is Your Brand like Runny JELL-O?

We have all done it, made a bad batch of JELL-O. Seems pretty impossible to mess up JELL-O, since it only takes a box of powder and some hot water. How hard do you have to try to have a failed batch?

The Business of Coaching:

For many self-employed folks, March and April are dreaded months because they bring that dreaded task - taxes. For me, I have a happy March and April because I am always on the lookout for ways to legally minimize my taxes. I feel excitement and pride whenever I discover a new deduction.

10 Pricing Strategies that Can Drastically Improve Sales

Utilizing smart pricing strategies when selling your wares-be they products, services or subscriptions-is a must if you want to succeed in a competitive marketplace. The worst thing you can do is to try to wing it when it comes to pricing ... yet this is a mistake I see many entrepreneurs making.

How to Protect Your Business Legally So No One Steals Your Work - The Uncaged Life

As you may know, there was a recent incident where someone copied my programs and sold them as her own. There has since been a LOT of discussion in the community about what we can do as small business owners to protect ourselves in these circumstances.

Tell us who you are. No, seriously. | Alexandra Franzen

I've always been jealous of people with crisp, clear-cut, readily-accessible job titles. "I'm a surgeon." "I'm a saxophonist." "I'm a landscape designer." "I'm an elite call-girl." I, on the other hand, have been (in no particular order)...

6 Email Templates Every Business Owner Needs

You didn't start your own business so you could live in email hell. Here's how to send the right email every time.

This free tool will analyze your headline to determine the Emotional Marketing Value (EMV) score. As you know, reaching your customers in an deep and emotional way is a key to successful copywriting, and your headline is unquestionably the most important piece of copy you use to reach prospects.

Step-By-Step Landing Page Copywriting

Let me start by warning you: This is a long post. I want to take you through the process of writing and designing the ConvertKit sales page. As you'll see, I had a huge amount of help from Amy Hoy. Throughout the process she gave great advice on copywriting that I'd like to share here.

The Art of Branding: Drop the Mask and Let People See the REAL You

As an online marketer who builds her business and network primarily on social media I see first hand how easy it is for people to hide behind the mask of their laptops and hand held devices. People are losing themselves trying to be what they think the world wants to see.