Bethzy Scott
Product Management is all over the map in Innovify. Most often it resides in the marketing department. Sometimes, it's in the product development department. Occasionally you will see it as its own function. In Best Product Management Companies you will find this function separated into two distinct jobs: Product Management as the Product Planning portion, and Product Marketing as the function that manages the product once it is released into the market--driving pricing, promotion and distribution.
Product Management is all over the map in Innovify. Most often it resides in the marketing department. Sometimes, it's in the product development department. Occasionally you will see it as its own function. In Best Product Management Companies you will find this function separated into two distinct jobs: Product Management as the Product Planning portion, and Product Marketing as the function that manages the product once it is released into the market--driving pricing, promotion and distribution.
