The word "audit" deserves more love than it gets. When I hear the word, my mind goes straight to tax season and the manila envelope crammed with receipts and forms that I keep stashed away in the closet. Audits seem to equal anxiety, which is too bad - because not all audits are created equal.
Smiles are free & priceless, CMO http://www.surefiresocial.com, Social Media Swami, Digital/Product Marketing, Customer Experience & Analytics Leader, International Speaker, Small Business Columni...
