E-mail Marketing

Let's start with the basics. What is a curated email newsletter? Think Dave Pell's Next Draft. Quartz's Daily Brief. Peter Cooper's Cooper Press. Brian Clark's Further. Brian Gardner's No Sidebar. Pamela Wilson's Weekend Digest. Ryan Hanley's The Sunday Seven. Jason Hirschhorn's MediaREDEF. What do all of these email newsletters have in common?

I'm working for a company called {!User.CompanyName} that does X, Y and Z. In thinking about your role at {!Receiving_User.CompanyName}, I thought there might be a real application for your group and wanted to introduce you to a colleague of mine, {!Contact.Name}, who is our {!Contact.Title}.