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Updated by Jakub Prószyński on May 26, 2017
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Lektury #50

10 of the Best Social Media Slideshares From 2015 (so far)

Slideshare is like the middle child of social media information sources. I mean that in a good way. What started off as a place to dump your slide decks from lectures and conference appearances has evolved into a massive resource library of presentations that stand on their own, without a speaker explaining each cryptic image.

Informacja prasowa - case study: dobre i złe przykłady. | Marketing w pigułce

Informacja prasowa to nić łącząca PRowców i wydawców. Dobrze napisana, wzbudza zainteresowanie redaktorów, skupia ich uwagę i w efekcie pozwala na zdobywanie tzw. publicity (pozyskiwanie publikacji w mediach w niekomercyjny sposób). Dzięki temu czytelnicy uzyskują dostęp do najświeższych informacji, wydawcy gromadzą treści, generujące ruch, a firmy wzmacniają zasięg przeprowadzanych działań promocyjnych.

5 rzeczy, których nauczy Cię Saul Goodman

J eśli oglądaliście Breaking Bada, to Better Call Soul powinien Was zainteresować. Serial opowiada o tym, co działo się z Saulem Goodmanem zanim spotkał Waltera White'a. A działo się wiele ciekawych rzeczy. I to takich, które mogą zainspirować. Saul Goodman to tak naprawdę James McGill. W BCS poznajemy historię jego startu w zawodzie prawnika.

7 Tips for Multi-Channel Social Media Management

A few years ago the majority of brands concerned themselves with only a handful of social networks. Now, the likes of Instagram, Vine, Pinterest and Snapchat have joined the powerhouses that are Facebook, Twitter, YouTube and LinkedIn and established themselves as important marketing channels.

Tony Hawk Is His Own Social Media Manager

Ever heard of Tony Hawk... the skateboarding legend? If you haven't, please have a look here first. Also known as "the birdman", he is arguably the most well-known pro skateboarder in the world. It has recently come to my attention that he is also very active on social media.

Blog Post Idea: How I Do It Posts

Written on at 1:19 am by Recently I shared a simple technique that I use to come up with ideas to write about on my blog - answering a beginner question. While not really rocket science I had a number of readers contact me privately with thank-you messages appreciating the nudge to write that type of post.

Facebook Organic Reach is Changing: Should Brands Share More Links?

Locowise recently published research that grabbed my attention. Shared by AdWeek's Social Times, I clicked on an article titled STUDY: Facebook Pages' Organic Reach Is Not Quite Dead. I've battled the "Organic Reach is Dead" claim many times before. It's not dead. And I'm tired of focusing on this secondary metric instead of actions.

3 Secret Weapons I Used to Launch My Fulltime Blogging Career

This is a guest post by Jeff Goins of Goins, Writer . "I'd like to be a writer," I told my friend one day when he asked what my dream was. "But that'll never happen." And I quickly went back to moping around, waiting for my big break.