How Travel Agents can use Facebook integration to drive website traffic and maximize revenue

The most common way of getting people to visit your new site is through search engine optimization or SEO. Once an offline agency takes its business online, they cannot expect high search rankings for at least the first few months, as the search engine rankings are dominated by large OTAs with big SEO investments. In addition there is the issue of credibility and trust vis-a-vis large known brands like Expedia, Booking.com, Orbitz and Makemytrip.