“Images and visuals are one of the primary ways for us to communicate information now. We need to take a step back from the text and think more about the visual.”
Yes I agree in general with this statement. I believe, like most people, that a picture is worth a thousand words. Why not? Maybe it's worth many more time that. You can not know how much information might be brought forth in the mind of the onlooker. With the right media and a few well placed words a message can become more; a picture, movie or piece of art take on meaning. It has been powerful throughout history. Why not take it to the next level with the touch of a button or a screen? Maybe even bring the text more into context with the visual. Just some thoughts.