Dusting off my bookshelf

A down-to-earth philosophical book about the LIFE PURPOSE of your business venture. Hint: It is more than fame and fortune. I reflect on the message of this book constantly. If you read and follow other great business people with integrity, you encounter the essence of this in other guises. What you decide to do with your life (and your business) comes down to what you want your legacy to be.

Technically, not dusted off my bookshelf. I have the audiobook. Huge helpings of wisdom. This is one to read again and again to keep you facing true north and be the starting point or re-start point to guide oneself, a movement and organisation. It also helps inform my marketing work - to step back and think about the motivation of the user/audience.

Ferriss is the best. I wasn't put off by the title as I've heard some people say. For me, this book was about claiming back your time, talent, interests and creativity and stop dancing to other people's music. Especially music that you don't like. This book helped me make one of the biggest decisions of my life. And that was a MONUMENTOUS tick off the bucket-list!

If you are an entrepreneur, you will re-write or re-think your business plan after you read this book! Do it, read it!

Now, I have had this book for several years and have it in both audio and print. I don't think like I'll ever feel like I've finished it. It has great life lessons - learn, re-learn, remind and learn again. As I grow, I get new insights from it...so until I grow up, this is one to dip in and out of every so often. It's a book "mentor" :-)

Because I have been obsessed by the question of how people should or could make money from ideas and creativity for several years now, this is a great find. Again, it is one I have bought in print and audio...seems to be the trend with me, publishers should love me! I like practical, down-to-earth, useful advice - I know lawyers are helpful for making sure the fine print is worth the ink but for me, I like to read about people who have walked the walk and I would encourage all entrepreneurs to read this - especially in the early hustle days when you are the product dev-cum-sales person - cum marketing - cum WatchYourBackYouDontHaveALawyer days....

John Sculley is a big thinker...now you wouldn't have "billion-dollar" in the title...and be able to stand by it otherwise, reputation intact. I like the fact that Mr Sculley talks about both his failures and successes and he does so in an accessible and engaging manner. No "c-suite" jargon, just great advice from a master. I plan to listen to this again soon.