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Updated by Jakub Prószyński on May 26, 2017
Headline for Podsumowanie Tygodnia 20-26.01.2015
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Podsumowanie Tygodnia 20-26.01.2015

Carlsberg may soon be serving beer in cardboard bottles
Carlsberg is developing the world's first fully biodegradable bottle for its beverages. The "Green Fiber Bottle" will be made from sustainably sourced wood fiber or paper pulp-think of the material used in egg cartons and protective packaging for electronics products-and will be much lighter than glass bottles, according to the company's Senior Packaging Innovation Manager, Håkon Langen.
Average User has 5.54 Social Media Accounts, Says Study
How many social media accounts do you have? Facebook, almost certainly. Probably Twitter and Instagram. LinkedIn for work, of course. Maybe you tried Google+. What about Snapchat, Tumblr, Vine and Pinterest? You probably use more platforms that you think.
The Witcher: Battle Arena, czyli darmowa gra o wiedźminie dostępna już teraz!
"The Witcher: Battle Arena" to produkcja warszawskiego studia Fuero Games, we współpracy z twórcą serii gier o wiedźminie - CD Projekt RED. Gra jest już dostępna w modelu free-to-play. Najnowsza gra o wiedźminie mieści się w konwencji MOBA, czyli multiplayer online battle arena, w którą wpisują się takie produkcje jak "DOTA2", "League of Legends" oraz "Heroes of the Storm".
Selfie w muzeum - klasyczna sztuka w nowoczesnym remiksie
Kultura remiksu jest z nami już od dawna i przybiera coraz to ciekawsze formy. Lubię śledzić takie smaczki. Wprawiają mnie zawsze w dobry humor. Olivia Muus korzystając z Tumblr-a i Instagrama (zapraszam też na mój Insta ) stworzyła projekt Museum of Selfies zestawiając smartfona z obrazami i rzeźbami tak, żeby wyglądały jakby robiły sobie selfie.
Widzieliście nowe logo Sonos? Jest niesamowite
Dostrzegłem to dobrych kilka dni temu, ale uznałem, że to przypadek. Czytam jednak, że wcale nie, że to zamierzony efekt. No więc jeśli tak, to jest to jeden z najbardziej innowacyjnych projektów logo, jakie kiedykolwiek widziałem. Spójrzcie uważnie na poniższą grafikę. Przescrollujcie lekko stronę w górę i w dół patrząc przy okazji na centrum grafiki z logotypem marki Sonos.
Tak zmienią się social media w 2015 roku - prognozy ekspertów
Home " Mikrofon " Tak zmienią się social media w 2015 roku - prognozy ekspertów 23/01/2015 W 2015 roku w świecie social media będzie królował content.W jakiej formie? Więcej szczegółów i prognoz znajdziecie w poniższym zestawieniu. Tym, co będzie angażowało użytkowników w 2015 roku, będzie ich „własny content".
WhatsApp Targets Third-Party Apps
A crackdown on third-party applications? WhatsApp with that? Android app WhatsApp+ announced in a post on its Google+ community that it was shuttering permanently as the result of a cease-and-desist letter from the Facebook-owned cross-platform messaging app.
NHL teams up with GoPro to broadcast games from new angles
Hockey fans will have a new vantage point on the action starting at this weekend's NHL all-star game. The league is teaming up with GoPro to begin live broadcasts of games using the small, durable cameras.
Skittles Gives a First Taste of Its Super Bowl Ad Featuring a Town Brawl
Even though Seattle Seahawks' Marshawn Lynch will have a lot of visibility on the Super Bowl playing field on Feb. 1, don't look for him in Skittles' commercial debut in the Big Game.
How Thalia Used Facebook Mentions to Promote Her New Fashion Line
Singer and songwriter Thalia used the Facebook Mentions application for public figures to help promote the launch of her new fashion line, the Thalia Sodi Collection for Macy's. Karen Comas, who works on strategic partnerships, U.S.
Facebook Exchange, R.I.P.?
Will the "X" in "FBX" soon stand for "extinct?" Comments by Facebook vice president of business and marketing partnerships David Fischer at AdExchanger's Industry Preview 2015 conference in New York Thursday seemed to point to the demise of the social network's real-time ad-bidding platform, Facebook Exchange, which launched in 2012.
Ad of the Day: Meet the Crazy Cameraman Who Films Every Kill in Call of Duty
One of the great mean-spirited pleasures of multiplayer gaming is knowing that whenever you finally seize the day and blow your enemy to smithereens, he or she has to watch it on instant replay. But who does the difficult work of chronicling that demise and then shoving it in the person's face?
Snickers Dares America To Engage With Its Ads
Snickers is double-dog-daring people to tweet about and share its Super Bowl ad teaser. Post with #EatASNICKERS & we just may release the whole #SNICKERS #SuperBowl commercial before game day. http://t.co/8TY72sDGsa #SB49 - SNICKERS® (@SNICKERS) January 21, 2015 Is it just me or are things getting super-hyped super early this year?
Skype Is Great for Lots of Stuff, Like Helping Russian Pet Detectives Find Dogs Named Donut
There's a real-live Ace Ventura in Moscow, and Skype wants you to know he uses its technology to help find lost cats and dogs. Meet Valeriy Subrigov, a former police officer and now a pet detective of 25 years who stars in Pereira & O'Dell's new documentary-style ad for the video chat and messaging service.
GIF-iti artist takes mindblowing street art to next level
INSA, the innovative GIF-iti artist who has already blown our tiny minds with pieces painted on street walls and converted into animated GIFs, has just raised his game. You may have already seen some of his works online, which are created from murals painted on walls, photographed, re-painted and then re-photographed before being converted into the format.
"Angry Birds" Developer Rovio Branching Out To Young Adult Novels
Rovio, developer of the Angry Birds franchise, is swapping egg-pinching pigs for teen angst with its latest venture: a series of pirate-themed novels that the Finnish company will publish by early next year.
Shocase aims to be a social network for PR and marketing pros
Marketers and PR pros rejoice: There's a new social network just for you. Shocase, a social media community for communication and marketing professionals, sales promotion professionals, advertisers, researchers and designers launched Wednesday morning. "There are 100-plus million marketing professionals across the globe," says Ron Young, Shocase's founder and CEO.
180 Awesome Android Apps for 2015
Welcome to our brand new listing of our favorite Android apps. The goal here is simple: No matter what kind of app you're looking for, we're hoping we have something listed that could help you out.
Real Time Marketing At It's Finest - Super Bowl Sunday
We've been talking a lot about real-time marketing lately, but brands persist on surprising us with their creativity. Thus, here are another examples, this time related to the approaching event. The Super Bowl is arguably the biggest single sporting event in North America.
Złota dziesiątka blogerów oczami mediów | PRESS-SERVICE Monitoring Mediów
Większa aktywność medialna blogerów miała miejsce w drugiej połowie roku. Od października bardzo dynamicznie rosła liczba wzmianek na temat Julii Kuczyńskiej. Wszystko za sprawą prowokacyjnej akcji reklamowej z zaginionym telefonem oraz nową kampanią marki Versus. Pozostali nie odnotowali tak dużego skoku, liczba materiałów publikowanych w ciągu roku była dość stabilna.
Kampania Isobar Polska doceniona za granicą / Z branży - Portal PR Newsline.pl
Kampania Isobar Polska doceniona za granicą „Tatuaże wolności" to projekt realizowany przez agencję Isobar Polska dla WSNS Pedagogium. Kampania ma na celu zamianę postrzegania osób z więziennymi tatuażami. Osoby przebywające w zakładach karnych czy poprawczych oraz aresztach śledczych podczas odbywania kary decydują się na zrobienie tatuażu.
Facebook's Messenger Chief on Selfies, Payments and a Desktop App
On December 31, Facebook rolled out a little banner prompting people to send a selfie to friends via Messenger to ring in the new year.
Dzieci opowiadają o nowych technologiach w ich życiu - generacja „Z" pod lupą
Home " Ludzie " Dzieci opowiadają o nowych technologiach w ich życiu - generacja „Z" pod lupą 23/01/2015 Natalia Hatalska ruszyła z nowym projektem. Ekspertka w cyklu filmów wideo, nazwanej przez autorkę On/Off, postanowiła przedstawić bieżące trendy społeczne ze styku świata online i offline.
Digital, Social & Mobile in 2015
We Are Social's comprehensive new report covers internet, social media and mobile usage statistics from all over the world. It contains more than 350 infograph...
How One Retailer Used Instagram As A Modern Coupon
Since the dawn of time (or at least it feels that way), brands have been using social media to encourage people to take photos or selfies with their products (#oldidea, #tapintonarcissism #removemyeyeswithashrimpfork). Such solicitations are pretty stale unless the pay-off is something more than a shout-out, retweet, or repost.