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Podsumowanie Tygodnia 15.12 - 21.12.2014

Facebook's Highlights of 2014 is a Post of Your Memories

Last year, Facebook did a "year in review" video for each user which was a quick overview of your year in photos and status' on the social network. This year, the company is doing something a little different.

Study: Audience Network has higher conversion rates than News Feed, display ads - Inside Facebook

How effective is Facebook's Audience Network? A new study by Fiksu looked at the Audience Network performance of eight of its clients, finding that Audience Network ads outperformed News Feed and display in key areas such as average revenue per user and conversion rate.

LinkedIn Reveals The Top 25 Job Skills Of The Year

Looks like 2014 was the year of the data scientist, judging by LinkedIn's " 25 Hottest Professional Skills of 2014" report. The social network people use to impress their peers and future bosses, LinkedIn knows very well what skills recruiters search for on its site and which particular talents get people hired.

The 30 best print ads of 2014

We've seen some incredible examples of print advertising over the past few years with everything from photography to typography making all the difference when it comes to making a splash in the pages. Here we take a look at the best of 2014...

64 Inspirational Quotes for Entrepreneurs

Have you ever read a quote that perfectly captures what you're thinking or feeling during a given moment? Here are a few that speak to my both my creative and entrepreneurial sides: "We cannot solve our problems with the same thinking we used when we created them."

Bill Gates Got One Lucky Reddit User An Incredibly Thoughtful Secret Santa Gift

For the last four year, thousands of Redditors have participated in a Reddit Secret Santa gift exchange. A whopping 212,894 users signed up this year, including - for the second year running - Bill Gates. His gift ended up being incredibly thoughtful.

Cyfrowe podsumowanie 2014 roku. Oto najlepsze filmy, seriale, muzyka i kanały na YouTubie

Autorka jest redaktor prowadzącą sPlay.pl - bloga poświęconego cyfrowej rozrywce. To był dobry rok - wiele premier kinowych, książkowych i serialowych podbiło szturmem Internet i inne media. Otrzymaliśmy kilka niezłych tytułów, na które czekaliśmy od dawna. Niektóre z nich okazały się być na tyle dobre, że teraz w napięciu oczekujemy ich kontynuacji, która nastąpi w roku 2015.

Siedmioslajdowiec #11 - 7 agencyjnych kartek świątecznych - NowyMarketing

Z okazji Świąt Bożego Narodzenia i Nowego Roku agencje reklamowe na całym świecie prześcigają się w tworzeniu jak najbardziej kreatywnych życzeń żeby pokazać swoje silne strony lub nieokiełznaną wyobraźnię, zarówno swoim klientom, obecnym i potencjalnym, jak i konkurencji.

Orkut, we hardly knew ye: 10 tech products we lost in 2014

Every year, the tech industry brings us unexpected surprises and long-predicted changes, and among those ups and downs are usually a few endings to some of our favorite technology products. This year was no different, with some of the biggest names in tech shuttering products and services beloved by many, and even a few successful upstarts deciding to call it a career and close up shop.

Instagram Is Now Worth $35 Billion

Citigroup raised the valuation of Instagram this morning from $19 billion to $35 billion. The photo-sharing network recently announced it had surpassed 300 million active users, and has taken steps toward cleaning up spam accounts, as well as adding new filters and features in an update this week.

Robbie Williams dostał pracę w Niemczech - w Volkswagenie (wideo) - Reklama - Newsy - Press.pl - najnowsze informacje...

W serwisie internetowym Press znajdziesz informacje dotyczące mediów w Polsce i na świecie. Dowiesz się o reklamie, marketingu, public relations i Internecie.

Polska branża interaktywna: podsumowanie 2014 roku, prognozy na 2015

Rozpoczynamy podsumowanie mijającego roku na polskim rynku mediów, internetu, reklamy, PR i badań. Dzisiaj o kończącym się roku i perspektywach na kolejnych 12 miesięcy wypowiadają się przedstawiciele najważniejszych agencji interaktywnych. Dariusz Andrian, CEO w VML Poland Wydarzenie roku Na lokalnym rynku agencyjnym działo się dużo ciekawych rzeczy, bo to był kolejny rok przejęć i akwizycji.

Instagram Top Accounts

See the accounts that lost the most followers in last nights big cleanup

McDonald's Experiments With Geo-Marketing in Georgia

Mike O'Brien | December 18, 2014 | Comments As McDonald's struggles to capture the mobile Millennial demographic, the world's largest fast-food chain outfitted one city's franchises with beacon technology, with much success. McDonald's is the latest brand to tap into geo-marketing technology, having outfitted its franchises in Columbus, Georgia, with beacon technology.

Twitter/Foursquare Partnership Could Be Game Changer for Marketers

Emily Alford | December 18, 2014 | Comments Earlier this week, rumors began to circulate that Twitter and Foursquare are on the verge of partnering to improve Twitter's location services. Twitter and Foursquare could be partnering to improve Twitter's location services, which would mean better targeted ads for brands.

Samsung zrobił świetny film świąteczny z wykorzystaniem 74 swoich urządzeń | Tabletowo.pl

W miarę regularnie piszę o różnych reklamach Samsunga, ponieważ przeważnie trzymają wysoki poziom i pokazują jak kreatywnie można wykorzystać koreańskie tablety lub phablety. Oczywiście nie wszystkie są idealne, ale niektóre serie bardzo przyjemnie się ogląda. Teraz Koreańczycy zrobili świąteczne wideo, w którym wykorzystali 74 swoje produkty i zdecydowanie warto poświęcić mu kilka minut.

Can BMW's Snapchat-Inspired Campaign Attract Young Drivers?

Today's younger consumers are known for having seconds-long attention spans-but that's fine for BMW, which only needs five seconds.

Review Your Year on Instagram on Video

2014 has been an exciting year for the Instagram community. Throughout the year we've all had a great time sharing pictures and videos on Instagram. Today the time has come to celebrate and review all the great moments we had on Instagram this year.

Snapchat paid $15M for Vergence Labs, a Google Glass-like startup

Snapchat might have turned down more than $3 billion from Facebook to be acquired, but it looks like it spent a hefty $15 million to quietly acquire a startup building a Google Glass-inspired product. The recent Sony email leaks contain deal terms stating that ephemeral messaging app Snapchat paid $15 million for Vergence Labs, according to a Business Insider report.

After 15 Years With BBH, Johnnie Walker Picks a New Agency

Diageo has awarded Johnnie Walker, its global marquee creative account, to Anomaly after a pitch that included 15-year incumbent Bartle Bogle Hegarty as well as BBDO, Ogilvy & Mather and Wieden + Kennedy.

Szlachetna Paczka bije rekordy na Facebooku

Home " Wydarzenia " Szlachetna Paczka bije rekordy na Facebooku 18/12/2014 Tegoroczna, 14 już, edycja Szlachetnej Paczki pobiła rekordy popularności na Facebooku. Instytut Monitorowania Mediów podał, że aktywność w dodawaniu postów, w przypadku Szlachetnej Paczki wzrosła aż o 76% w stosunku do roku ubiegłego.

Nowy, interaktywny zwiastun Dying Light

Techland zaserwował nam nowy, ciekawy zwiastun Dying Light , w którym to my decydujemy o tym jaki będzie jego przebieg. Tak, dobrze się domyślacie - to interaktywny zwiastun, który pozwala nam przemierzyć nieco świata gry zgodnie z naszym „widzimisię".

A Year Out From Release, Star Wars Is Already Killing It in Social Media

Marketing for Star Wars VII-in an age of social and experiential media-is going to be fun to watch before the film hits theaters in December 2015.

200M+ Facebook Users Say Thanks - AllFacebook

Gratitude fever hit Facebook since its introduction of Say Thanks videos last month, as the social network reported that more than 200 million Say Thanks videos have been created and shared. Facebook said that during the peak of the Say Thanks frenzy, 3.3 million videos were being created per hour, adding that the top 10 countries using the feature are: Brazil U.S.

14 Brilliant Outdoor Ads That Rocked the Real World in 2014

About AdFreak AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd and David Griner.