Media Mobz Blog

Customers need specific information at different stages of the sales cycle in order to progress through it and make the purchase or sign up for the service. In this practical guide for creating and curating content for your sales funnels, we cover the following tips.

With online video viewership increasing every month, the sooner you can start incorporating video in your social media marketing mix, the better. As you get started, consider the following tips.

Driving email marketing with video involves much more than including videos in email campaigns on occasion. You must be deliberate in the type of video content that you include, when you include it, and how you draw users in so that they are motivated to click through to the content.

You might have already found success in using blog, white paper and email content to attract your prospects, but that doesn’t mean you sit back enjoy the fruits of your labor. Your approach to online marketing has to be dynamic, building upon your previous accomplishments by trying new strategies. Video is a proven winner in the content marketing world, even if many companies haven’t gotten on board with the concept. You’d be amazed at what brands are missing that forego video content marketing for traditional advertising. Be sure read the whole blog post "What Brands Are Missing That Forgo Video Content Marketing" and see why you can’t afford to pass it up. The video on the left shows how ReadyTalk has used video marketing to there advantage.