Indoor navigation mobile app for a Canada based retail chain. They offer fast moving consumer goods across 20+ stores and connect with their consumers through this simple and time effective mobile app. Indoor navigation system simplifies customers' shopping experience, resulting in time saved and increased spending.
The easier that retailers make it for shoppers to find what they're looking for, the less likely those consumers are to leave a store without making a purchase. According to a national survey commissioned by Aisle411, 20% of shoppers have departed a store without fulfilling their purchase intent, and 84% have had difficulty finding products on the crowded shelves of retailers.
Remember the days before you could pull your smartphone out of your pocket and get instant directions from your current location to anywhere in the world? It's kind of foggy for me, too.
