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Updated by Mandy Edwards on Nov 04, 2014
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Favorite Blog Posts of the Week (10/20-10/26, 2014)

Favorite articles I've read this week.

Do You Need a Separate Business Social Account? | Sprout Social

We walk you through what you need to consider when deciding how to set up your personal and professional social presence.

5 Videos Your Business Can't Live Without

Developing a strategy for your video marketing involves knowing how to match the video format to your purpose. Learn why you need to know these five types of videos – brand, explainer, case study, ...

SHOCKER: Social Media Marketing Is HARD!

Shockingly, successful social media actually requires a bit more than the ability to be social. A lot more, actually! Social media marketing ain't easy!

How To Target Your Social Media Ads Effectively

What you need to know about social media advertising targets. Knowing who to target your ads to is very important & there are things to consider.

From Social Page To Social Personality: Branding Done Right

Social media branding done right means moving from a social page to a social personality. These six areas can help you achieve that.

Maximize Your Twitter Metrics | Sprout Social

Measuring your Twitter presence and your audience’s response to it can turn seemingly random social interactions into strategy-changing insights.

5 Headline Writing Tips To Make Your Headlines More Effective

Great copywriting is persuasive writing and you need to be smooth and hard-sell free. The best way forward - hook ‘em with great headlines!

A Guide to Google Plus Polls - Plus Your Business

Google+ polls are a great way to find out people's views at the click of a button. Great for quick engagement, and for gaining insight too.