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Updated by Nick Kellet on Nov 13, 2015
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Nick Kellet Nick Kellet
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3 reasons why @Listly is something busy marketing folk / bloggers need to explore - Take #1

I asked a question yesterday and got asked a question in return.

I know I could answer the same question in many ways. Here's my 1st take.

Source: https://twitter.com/NickKellet/status/496878101096189953

1

Dumb HTML is not a Social Platform

Dumb HTML is not a Social Platform

Are lists best served by HTML & dumb text or by a platform build for social engagement?

Videos and slides are proof that a platform is more valuable that a raw file or dumb text.

2

Emotional Ownership - Participation involves People

Emotional Ownership - Participation involves People

Getting your audience to help means you can part-create more content that is more engaging/real to more people.

3

Building Value over Time

Building Value over Time

Content that evolves over time (because your audience helps) is more valuable to your next reader AND to search engines