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Updated by Barbara McKinney on Oct 20, 2014
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IT Lead Generation Blogs and Tips

Should You Outsource Your IT Sales Leads Generation Campaign

This is a question that a lot of companies in the telecom industry is thinking about, especially for those offering hardware and software VoIP services. I mean, generating IT sales leads can be hard, and for those who are not familiar with IT lead generation, doing this on their own could be a real disaster in the making.

Google and Barnes & Noble Unite to Take on Amazon

Google and Barnes & Noble are joining forces to tackle their mutual rival Amazon, zeroing in on a service that Amazon has long dominated: the fast, cheap delivery of books. Starting on Thursday, book buyers in Manhattan, West Los Angeles and the San Francisco Bay Area will be able to get same-day deliveries from local Barnes & Noble stores through Google Shopping Express, Google's fledgling online shopping and delivery service.

Google Buys Messaging, Video Startups - InformationWeek

(Click image for larger view and slideshow.) Google acquired two startup companies on Wednesday to augment its messaging technology and its video advertising business. The prices paid were not disclosed. The first acquisition is Emu.

Microsoft Scraps Windows 8 Major Updates. Bets The Farm On Windows 9

It's official, Windows 8 is a write-off . Sales for the operating system have been poor and now it is even starting to lose market share to Windows 7. To Microsoft 's credit it has bravely persisted addressing issue after issue.

Interacting with leads and closing them successfully is the trademark of an effective marketing campaign. But what is the role of technology in this scenario? Has it been a huge help? Certainly. Are there certain drawbacks that make it not worth valuing?

HTC One Windows Phone to feature Cortana, announcement on August 19

We've seen photos of the Windows HTC One M8 (or rather, the HTC One M8 for Windows), but the announcement is getting closer day by day. We also know that the announcement will be on August 19th, so that's not a surprise, either. Some may have wondered if, with the inclusion of some of HTC's...

Top 3 Obstacles to Effective Multi-channel Marketing in the IT Industry

That integrated marketing is currently the best approach to IT lead generation is beyond question. However, there are certain factors that could keep you from effectively implementing an integrated or multi-channel marketing approach into your IT lead generation platform.

Amazon Clashes with Disney, Blocking DVD Presales of 'Captain America,' 'Maleficent' and Others currently is not offering DVD pre-orders for most upcoming Disney releases in the U.S. - including " Maleficent" and " Captain America: The Winter Soldier " - in what looks like a replay of the e-commerce giant's homevideo standoff with Warner Bros. terms earlier this summer.

Google, Asian firms laying Japan-US underwater Internet cable

Posted August 12, 2014 21:20:46 Google is partnering with five Asian telecom firms to build a $300 million underwater cable across the Pacific Ocean in a bid to meet surging Internet use. The project, named FASTER, would see the 9,000-kilometre fibre-optic cable stretch from two points in Japan to the United States, with extensions to other Asian locations later on, the companies said.

REVIEW: Toshiba's Dirt-Cheap Windows 8 Tablet Is Surprisingly Good If You're Shopping On A Budget

You don't have to spend a fortune for a PC experience - at least Toshiba doesn't think so.The company recently launched its Encore 2 tablet, which packages the full version of Windows 8 into a 8-inch, dirt-cheap $200 tablet.

Michael Dell tweets news of Bitcoin server deal

Dell has received a sizable server order paid for in Bitcoins, chief executive Michael Dell said in a tweet over the weekend. The vendor has bagged a PowerEdge server order for more than 85 bitcoins, equivalent to $50,000, the eponymous leader revealed.

The Best Business Book I've Ever Read

Not long after I first met Warren Buffett back in 1991, I asked him to recommend his favorite book about business. He didn't miss a beat: "It's Business Adventures, by John Brooks," he said. "I'll send you my copy." I was intrigued: I had never heard of Business Adventures or John Brooks.

Need a Job? 10 Highest Paid Careers for YOU!

Nearly all of the highest-paying jobs in 2014 require job seekers to have a post-secondary college degree, according to a new ranking from the job portal Seven of the 10 highest paid positions are in the health-care industry.

Infographic: How Employers Use Social Media to Hire and Fire

Have you ever Googled yourself? You should do it, but not to make yourself feel good about all of the references you can find to your person and/or your work, but to find out how much digital dirt you've left all over the Internet.

8 Slow, Difficult Steps To Become A Millionaire

Money of course isn't everything. Not by a long shot. Where your definition of success is concerned, money may rank far down the list. Everyone's definition of "success" is different. Here's mine. Success is making those that believed in you look brilliant.

Planning, Design, and Optimizing a Website - Marketing Technology Blog

Lemonhead has developed this great infographic to simplify the process of planning, designing and optimising your website. The infographic takes you through each of the three stages and incorporates usability, hierarchy, testing, keyword selection and other key factors to incorporate. Planning, design and optimising a website simplified by internet initiatives.

By 2025, 'sexbots will be commonplace' - which is just fine, as we'll all be unemployed and bored thanks to robots st...

According to a new report that looks at how continuing improvements to artificial intelligence and robotics will impact society, 'robotic sex partners will become commonplace' by 2025. A large portion of the report also focuses on how AI and robotics will impact both blue- and white-collar workers, with about 50% of the polled experts stating that robots will displace more human jobs than they create by 2025.

Wikipedia: meet the man who has edited 3m articles

Sverker Johansson is, indirectly, one of the most prolific editors on Wikipedia, the collectively-edited online encyclopaedia. The Swedish science teacher, who goes by the username Lsj on the website, is the creator of Lsjbot, an automatic editor of wikipedia which helped make the Swedish language version of the site the eighth in the world to hit one million articles.

Is Your Business List Built for a Winning IT Lead Generation Campaign?

Telemarketing and email campaigns stand and fall by the quality of business lists used to contact potential clients. As it turns out, marketers who give ample consideration to list quality have better chances of getting higher positive contact rates and more meaningful conversations with qualified sales leads than those who simply care about numbers.

4 Marketing lessons to learn from the ALS "Ice Bucket Challenge"

If you are a social media-holic, chances are that in the last 2 weeks, you would have chanced upon a video of a celebrity, or an athlete, or a politician dumping buckets of ice and water over their heads. I wouldn't blame you if you already started wondering if this is a collective attempt towards beating global warming!

9 Things Successful People Won't Do

My last post, How Successful People Stay Calm, really struck a nerve (it's already approaching 1.5 million reads here on LinkedIn). The trick is that managing your emotions is as much about what you won't do as it is about what you will do .

3 reasons to sell Microsoft, Cisco and other big tech companies

By The biggest names in technology have been among the best performers on Wall Street this year. Microsoft has gained 20% since Jan. 1, four times that of the benchmark S&P 500 Index. Hewlett-Packard is up 25%, and, even after softness over the past few weeks, Cisco has climbed 8%.

What Is Retargeting and Why It Is Vital for Telecom Lead Generation

People are not always ready to buy. That is especially true when you're talking about IT products and services. For example, when a person visits a website offering IT solutions for the first time, it's not like someone walks into a grocery store, picks up a few items, and checks out at the counter.

Social Media Lead Generation: Best Tips From The Experts - Heidi Cohen

22 Experts: How To Use Social Media To Generate Leads For some marketers social media and lead generation seem like an oxymoron. Why? Because social media tends to be oriented to personal use and lead generation tends to focus on B2B businesses. The reality is that employees' personal knowledge and experience influences their business decisions.

  • Executive Business Manager at ITSalesLeads. We help businesses improve and maximize their marketing campaigns by providing expert advice on lead generation and appointment setting. We also provide tips and training on telemarketing, email, social media, and other marketing strategies.

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