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Updated by Bryant Duhon on Feb 14, 2016
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Bryant Duhon Bryant Duhon
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The Good Writing Idea List

Ten words to cut from your writing

As Mark Twain famously wrote, "I didn't have time to write a short letter, so I wrote a long one instead." His point? Strong writing is lean writing. When you want to make your writing more powerful, cut out words you don't need - such as the 10 included in this post: 1.

Content is King in Social Media: What are the Royal Essentials? - exploreB2B

There's a lot of talk about the importance of strong content for a successful social media strategy. High-quality content should advance your target audience; it should provide relevant information on pressing topics, thoughtful advice, new angles on an ongoing discussion. Though while many examples of content include these aspects, not all of them end up ruling as king.

This Is What Happens When You Ask 12 Blog Editors About Increasing Productivity
Ever had one of those weeks when it feels like you'll never be able to read all of your emails or get the projects on your to-do list finished? I think we've all been there.
ZMOT: Why It Matters Now More Than Ever
Three years ago, we changed the marketing rulebook. And by "we," I mean all consumers. Our shopping behavior-the journey each of us takes on our path to purchase-helped identify a new Moment of Truth for marketers and brands. ZMOT, or the Zero Moment of Truth, describes a revolution in the way consumers search for information online and make decisions about brands.
50 Awesome Resources to Help You Be a Better Writer (and Content Marketer)
Content. Every business wants content. Every business needs content (especially those that embrace content marketing to find and engage potential customers). But that means you have to create content, and that means writing it. And that's where the whole issue of content suddenly gets tough.
Marketing Automation Software - Easy. Powerful. Complete. - Marketo.com
Marketo provides easy and powerful marketing automation software with everything a marketer needs: email, social, analytics, lead management, and more.
17 Battle-Tested and Data-Backed Writing Tips | Writtent Blog
If you're anything like most copywriters, the answer is "well, sometimes." Sometimes we watch our posts earn viral social sharing. Other times, we struggle to gain any engagement in the comments or on social media. What makes the world's best content objectively good?
The 8 Types of Articles That Will Attract Intelligent Readers
That's the number one metric that content marketers want to see. They drool over it, obsess over it, rave over it, and pursue it with single-minded determination. I'm skeptical of the more traffic approach. We've reached the tipping point of clickbait articles and "blow your mind!" titles.
How to Become a Productive Blogger In 2015
Are you a productive blogger? I write lots of useful posts each month, but I know it's not that easy for everyone. Most of the bloggers I know barely have time to blog and when they do, they tend to be inefficient.
5 Things B2B Buyers Want Your Content To Do

By Gordana Stok published February 24, 2015 There's nothing more powerful than speaking with real buyers to take the guesswork out of what content they find valuable. In 2014, I had the pleasure to interview over 100 business and IT executives across a variety of industries about their buying journey and what resources they consulted to guide their decision-making process.

5 Things B2B Buyers Want Your Content To Do

By Gordana Stok published February 24, 2015 There's nothing more powerful than speaking with real buyers to take the guesswork out of what content they find valuable. In 2014, I had the pleasure to interview over 100 business and IT executives across a variety of industries about their buying journey and what resources they consulted to guide their decision-making process.

Advanced Marketing Institute - Headline Analyzer

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