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Updated by Jakub Prószyński on May 26, 2017
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Podsumowanie Tygodnia 2.07 - 8.07.2014

Sotrender Research Insight - zaangażowanie, a typ posta

Sotrender Research Team po raz kolejny postanowił zbadać skutki zmian EdgeRanku - tym razem pod kątem różnych typów postów: statusów tekstowych, zdjęć, materiałów wideo i linków. Okazało się, że rodzaje postów, które mają największą zdolność do angażowania użytkowników Facebooka, pod względem zasięgu organicznego radzą sobie najgorzej. Przeanalizowaliśmy 12 tys.

BlaBlaCar Raises A Massive $100 Million Round To Create A Global Long Distance Ride-Sharing Network

In what is the largest VC round in a French startup of all time, BlaBlaCar just raised a $100 million round led by Index Ventures, with existing investors Accel Partners, ISAI and Lead Edge Capital also participating in the round.

Google Acquires Music Streaming Service Songza

Google announced Tuesday that it is acquiring the much-loved music service Songza in a bid to ramp up its Play Music offering. Songza is a unique player in the streaming music space. Rather than providing users with a la carte access to songs and albums, it offers up expert-curated playlists around mood, time of day and general theme.

Announcing KrakowCrunch On July 7

When it rains in Central Europe it pours. I'm pleased to announce we're going to hold the first annual KrakowCrunch Pitch-Off at on Monday, July 7 at The Stage, ul. Lobzowska 3, from 6pm until 11pm.

Pamiętacie Pushbullet? Dziś to najlepszy sposób na szybkie przesyłanie... czegokolwiek - AntyWeb

Pushbullet nie jest projektem nowym. Twórcy rozwijają swoją usługę od dobrych kilku lat. W skrócie, służy ona do przesyłania plików, zdjęć, notatek, linków, list i wielu wielu innych treści na urządzenia mobilne (i w drugą stronę) za pomocą kilku kliknię. Teraz ta platforma stała się jeszcze lepsza za sprawą programu dla Windowsa.

10. urodziny Małego Głoda / Z branży - Portal PR

Dziś jest: Wtorek, 8.07.2014 r PROMOCJA W WYSZUKIWARKACH 10. urodziny Małego Głoda Ruszyła nowa kampania reklamowa serka Danio - „10. urodziny Małego Głoda". Jeden z najpopularniejszych brand bohaterów na polskim rynku pokazuje swoje złośliwe oblicze w iście upiornym klimacie. W spocie reklamowym utrzymanym w klimacie horrorów, Mały Głód świętuje swoje 10.

Bug Causes Some Facebook Advertisers To Receive Other Advertisers' Receipts - AllFacebook

Facebook responded via email to advertisers who were victimized by a bug Tuesday night, which resulted in several of them receiving receipts that detailed other advertisers' campaigns and spending. TechCrunch reported on the bug Tuesday, saying that the social network claimed that the bug was fixed in about two hours, and no advertisers were billed for the ads of other advertisers.

In South Africa, Hipsters and Beer Don't Mix Very Well

Africa is the land of the real man, known for being capable of carrying the entire world on their back. On the other hand, you have hipsters (we assume that there is no living being that doesn't know what hipsters are, I mean - really), for which the urban legend says they are the most important people in the world who know everything about anything and are, with no doubt, are trendsetters.

Lindsay Lohan sues Rockstar for making a 'Grand Theft Auto' character like her

Lindsay Lohan is suing Rockstar Games and its owner Take-Two Interactive over a character in Grand Theft Auto V that she alleges is an "unequivocal" representation of her image, according to the Associated Press. The suit was reportedly filed today in Manhattan, claiming that Lohan's voice and image are reproduced in the game, as well as styles directly from her clothing line.

Facebook Testing Local Rankings On Pages For Restaurants, Hotels? - AllFacebook

Starting July 9, learn how to launch a successful digital marketing campaign for your brand! In this course, you'll learn how to create an online marketing strategy, identify the appropriate distribution platforms and use the Web to successfully deliver your message. Register now!

20 best branded Vines and Instagram videos from World Cup 2014

It's quite telling how often Vines and Instagrams are used as part of the pre-match build-up by the BBC and ITV, either by showing videos the pundits or players have uploaded or by sharing ones from the fans themselves. It's even more extraordinary to think that neither channel existed during the time of last World Cup in 2010.

Power List 2014: Power principals
  1. Martin Sorrell By Steve Barrett, editor-in-chief, PRWeek CEO, WPP The prospect of an Omnicom-Publicis merger was the biggest story in marketing services in the past year. But while the abortive $35 billion deal disappointed senior executives who were set for a cash windfall from the so-called "merger of equals," one agency leader was celebrating what he termed "the sweetest of victories."
Facebook znowu na zakupach: 0,5 mld dolarów za platformę reklamy wideo

Home " Biznes " Facebook znowu na zakupach: 0,5 mld dolarów za platformę reklamy wideo 08/07/2014 Reklama wideo już dawno temu znalazła się w orbicie zainteresowań Facebooka. Kolejnym tego potwierdzeniem jest najnowsze posunięcie biznesowe spółki z Menlo Park - zakup platformy reklamy wideo. W marcu Facebook obwieścił światu, że oficjalnie (po kilkumiesięcznych testach) wprowadza reklamy wideo, tzw.

Samsung "Galaxy S 5 - Wall Huggers"

Client: Samsung US | Agency: 72andSunny, Los Angeles

The CIA's Social Media Manager Deserves a Raise

Somebody at the Central Intelligence Agency has a pretty good sense of humor. Just one month after the organization sent out an epic first tweet, the CIA returned to the social media network to answer five of the top questions people have asked in the time since.

Voice controls for Music Coming to Google Now | Digital Trends

It looks like Google is getting ready to introduce hands-free music control to Google Now, ensuring Android phone owners looking to grab an Android Wear smartwatch don't have to reach for their phone to change their tunes. The news comes for, where a set of screenshots and a short video are presented as evidence of Google's plans.

WORLD CUP: 60M Facebook Interactions For Brazil-Colombia, 26M For Germany-France - AllFacebook

The Fourth of July saw some daytime fireworks in the form of two 2014 FIFA World Cup Brazil quarterfinal matches, as host Brazil edged Colombia 2-1, while Germany dispatched France 1-0. According to the Facebook Data Science Team, the Brazil-Colombia match resulted in 60 million interactions (posts, comments, and likes) from 26 million Facebook users, while the Germany-France contest spurred 26 million interactions from 16 million users.

Nescafé Print Ads Include Pop-Up Paper Mugs for Two, So You Can Both Scald Yourselves

Ahh, the morning paper. You've just settled into your seat on the train, or perhaps a park bench, to enjoy the morning light and digest the news of the day. But there are two things missing: your cup of morning joe, and another person to enjoy this peaceful moment of solitude with you.

Twitter Replaces Media Chief Chloe Sladden with Katie Stanton (Exclusive)

Less than a month after the departure of Twitter Media chief Chlose Sladden, the social media giant has found her replacement. Katie Stanton, previously vice president of international market development, will step into a new role as head of "global media."

The biggest e-sports tournament ever starts today and you can watch for free

Starting today the best Dota 2 players in the world will be competing for an insane prize pool of more than $10 million. And whether you're a fan or just someone looking to learn what e-sports are all about, there are plenty of ways to watch - and it's completely free.

Sponsors congratulate Novak Djokovic on Wimbledon win

Adidas, Uniqlo and Seiko have congratulated Novak Djokovic on his second Wimbledon victory through ad campaigns. Adidas served up a quick congratulatory tweet following Djokovic's thrilling five-set victory over seven-time Wimbledon champion Roger Federer in yesterday's men's final.

Cristiano Ronaldo launches CR7 fashion range and website

The Real Madrid star will today unveil a "premium" range of shirts at the Bread & Butter fashion exhibition in Berlin, alongside an international brand website, They will go on sale in retail stores later this year.

MTV Creates Social Media-Powered Music-Video Chart

Global music brand MTV is turning to the global throng of internet users to establish a new socially-powered music-video chart. The Your MTV Top 20 chart will be compiled based on fan interactions with the week's most popular global music videos from across MTV's own properties, including websites, social platforms and apps, while also tapping data from The Echo Nest.

Loop Counts Could Become Vine's Most Important Metric - SocialTimes

Last week Vine introduced loop counts, and the general consensus has been that counting "loops" - or how many times a video has been watched - is great for marketers. And why wouldn't it be?