Content Marketing Tips

THINK LOCAL: Six blog ideas to boost your local search engine ranking You know that search engine ranking (SER) is important. For example, if your business is on the third or fourth page of Google results, you will receive less than one per cent of the traffic of a first-page listing.

So, you have created an engaging, informative and topical blog post. You are about to hit Publish and send it live, out on the web for the world to see. Stop! Before you go any further, ask yourself - are you getting the absolute best leverage from your efforts?

7 Ways to Increase Traffic on Your Company Social Media Channels Are you unsure about the best way to manage your company's social media presence? Here are 7 simple tips to help you get more traffic. 1. Post regular updates It seems obvious, but no one likes to see that a page they've landed on hasn't been updated since 2006!

From Twitter to Pinterest, the digital landscape has never been richer, but challenges can also arise for SMEs when using these online platforms which may not have been anticipated. Our infographic gives you a few hints and tips to effectively manage your small business social media campaign.

Good content marketing lives at the intersection of art and science - and it falls short without input from both. Together, creative and analytical mindsets inspire content that drives connection, action and review for organization. The best content marketers combine art and science to create strategic game-changing content.