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Updated by Michelle Hummel on Feb 01, 2017
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Best Search Engine Optimization Articles

Search Engine Optimization Articles


5 Local SEO Techniques To Turn Your Business Into Success

How Green Is Your Local Business? Apply These 5 Local SEO Techniques To Turn Your Business Into Success

How To Increase The Local Influence of Your Website

Local SEO has become essential for any business that serves a specific geographic region. Although executing the right local SEO strategy can be a challenge. In this article, i have given the best tips helping you to increase local influence of your website.

How to Write Quality Content That Drives Targeted Leads

How to Write Quality Content That Drives Targeted Leads Writing Quality Content can be a great way to drive leads for your business. One of the reasons content is such an effective tool is because there are multiple ways it can attract leads.

5 Web Development Tips for Increasing Online Sales

Some merchants might not realize it, but the design of their online storefronts-from the landing page to the shopping cart-has a direct effect on sales. Even the smallest of design elements can improve or harm conversion rates, and this tutorial will tell you five things you can do as a web developer to increase online sales.

5 Killer Secrets To Instantly Increase User Engagement On Google Plus

As the number of social networks to engage on increase, it becomes harder to keep track and know where to create the best online presence. However, with more than a quarter billion users, it would be a bad move to ignore Google+.

10 Great Social Networking Tips and Tricks

These 10 social networking tips and tricks will help you build a stronger network and take your online presence to the next level. All are designed to make you think strategically and take advantage of timesaving tools to boost your effectiveness. Here are 10 ways to boost your social standing online.

4 Powerful Tips for Writing Landing Pages That Convert Leads

There are lots of statistics floating around about the shortness of the average Internet user’s attention span. Plenty of businesses make the assumption that people don’t actually read the copy that’s written on landing pages. Although it’s not difficult to see why they make that assumption, landing page studies show that people not only read this copy, but it has a significant impact on whether or not they complete the desired call to action. 4 Powerful Tips for Writing Landing Pages That Convert Leads:

WordPress SEO: 3 Amazingly Simple Tips

While this post is about WordPress SEO, I have to say it’s hard for me to believe that it has been nearly 4 years since I started blogging. And I also have to say, I knew very little about what I was doing back then. Like many others, I felt like I had something to say and so I pitched my virtual blogging tent and got started right away. I jumped in with both feet and with my eyes shut tight. In fact, I wrote a little bit about my thoughts surrounding those events in a guest post I did over at Fuel Your Blogging.

Content Length: How Long (or Short) Should It Be
Fast forward to the present, and blogging has become a standard method of online publishing for a significant percentage of businesses. While it’s great that more businesses have seen how they can benefit from consistently delivering great content to their target audiences, the huge increase in content has created some new challenges.
Everything You Need to Know About Negative SEO
Although negative SEO is something that’s been around for quite awhile, it’s recently received more attention than ever before. Whether you’re concerned about your business being impacted by this practice or you’re simply curious to learn more about this topic, keep reading to find out everything you need to know about negative SEO:
5 Essential Strategies for Digital Marketing in 2015
If you want to get the most out of digital marketing in 2015, the time to start planning is now. By starting the year with a clear plan of what you want to accomplish, you’ll be able to make the most of all your efforts. Since digital marketing is such a broad discipline, I want to take a look at five essential strategies to help keep your efforts on the right track:
The Top 7 SEO Trends That Will Dominate 2015
The SEO industry in 2014 is virtually unrecognizable from that of 2011 and earlier, and this coming year we’ll see even more changes in best practices for the industry and how we execute SEO campaigns.
20 Marketing Trends, Tips & Predictions for 2015
Well I have done some of the hard work work for you by tracking down the latest marketing trend predictions for 2015. Over the coming months, we’ll be seeing many many more lists like this packed with ideas from our industries ‘gurus’ & ‘prophets’.
PPC Advertising Needs to Be Part of Your Online Toolbox

There are two common misconceptions about PPC advertising. The first is that it's too expensive for anyone but members of the Fortune 500. While it is true that blindly diving into PPC can be an expensive mistake, as long as you enlist professional guidance, this form of advertising can provide an attractive ROI for a budget of almost any size.

7 SEO Facts Business Owners Must Keep In Mind

If you want your website to rank well in Google, it's important to understand the basic realities of search engine optimization . Although SEO is a very broad subject, its most important components can be distilled into seven key facts:

5 PPC Settings That Can Sabotage Success

When managing your PPC, do you ever ask yourself "why isn't this working?" Here are five common saboteurs of pay-per-click campaigns that apply to multiple platforms. I had been trying to increase the click-through rate (CTR) on this Canadian campaign, until one day I solved the mystery - search partners.

Proven Ways to Increase Your Email Clickthrough Rates -

Whether it's your weekly newsletter or an email announcing a special promotion, the goal of most of the emails your business sends out is to get the recipients to click a link in the email and then take a specific action on your website.

Learn Why Your Business Should Utilize Infographics -

Whether it's through your business or personal social media profiles, you've probably seen countless infographics over the years. The reason that infographics are so popular on social media is because they possess multiple traits. Those traits include being attractive, grabbing attention, providing educational value and expressing creativity.

6 SEO Tips and Tricks for 2015

One of the reasons search engine optimization is so challenging is because it's a tactic that's always changing. If you want to stay ahead of the curve, here are the SEO tips and tricks you need to know for 2015: #1 Make Your Site Faster Google knows that if a visitors has to wait forever for a site to load, it's almost guaranteed that they're going to abandon that site.

B2B vs B2C Marketing: What Sets Them Apart?

In order to grow, both business-to-business (B2B) and business-to-consumer (B2C) companies need marketing. While there is plenty of overlap between B2B and B2C marketing, being truly successful with either form of marketing requires several key elements. To help ensure your company's marketing is on the right track, we're going to get to the root of B2B and B2C companies.

Infographic - 10 Content Writing Ideas That Can't Miss

Having trouble finding something to write about? If so, checkout this Infographic giving you 10 great content writing ideas.

SEO Topics You Need to Care About in 2016

What you will find are some suggestions based on the very dynamic nature of search engine optimization(SEO). So with that in mind, here’s the direction this strategy will continue moving over the course of this year(2016):

Tips for Getting Your Content the Attention It Deserves

If you’ve spent any amount of time reading about social media marketing, you’ve probably come across the phrase “content is king.” While we fully agree with that statement, it’s important to understand that there is a big caveat. Far too many businesses are under the assumption that if they create a great piece of content and then put it out into the world, it will perform great. The reason things simply don’t work that way is because there are so many businesses and other channels competing for people’s attention when they’re online. Since there’s a lot of noise on the Internet, content that isn’t promoted will end up drowning. So if you’re investing time in creating awesome content, it’s important to put the right promotional efforts behind it as well.

10 Predictions for 2016 in SEO & Web Marketing

It's that magical time where, once again, I examine my predictions for the year that's just ended, and make new ones for the one ahead.

The 2016 Local SEO Checklist That Can Help Your Business to Grow Online

Local SEO has gone through a lot of changes over the last few years. As Google has continued to test different approaches to local search results, countless business owners have been left wondering what they need to do for their website to show up higher in Google.

Based on the latest factors that Google is placing the most weight on, here are the most important elements of local SEO for small business in 2016: