John Jantsch
Curated list of books on sales and selling
"Full of aha! moments . . . timely, original, throughly engaging, deeply humane." -strategy + business "A fresh look at the art and science of sales using a mix of social science, survey research and stories." -Dan Schawbel, Forbes.com "Artfully blend(s) anecdotes, insights, and studies from the social sciences into a frothy blend of utility and entertainment."
Arguably the best book ever on what is increasingly becoming the science of persuasion. Whether you're a mere consumer or someone weaving the web of persuasion to urge others to buy or vote for your product, this is an essential book for understanding the psychological foundations of marketing. Recommended.
If salespeople are worried about how to sell, Gitomer (The Sales Bible) believes they are missing out on the more important aspect of sales: why people buy. This, he says, is "all that matters," and his latest book aims to demystify buying principles for salespeople.
"The history of sales has been one of steady progress interrupted by a few real breakthroughs that have changed the whole direction of the profession. These breakthroughs, marked by radical new thinking and dramatic improvements in sales results, have been rare. . . .
Stephen R. Covey Author of The 7 Habits of Highly Effective People This is a marvelous book! Mahan Khalsa masterfully puts the science and art of influence and sales on higher ground. -- Review
"The cover of "New Sales. Simplified." boldly proclaims that the book is "the essential handbook for prospecting and new business development" and it doesn't disappoint. If you need to hunt for new business and aren't sure the best way to plan your attack and attack your plan, then this book is for you.
"In this crazy busy world of ours, Jill Konrath's strategies are just what sellers need to be successful with today's frazzled decision makers." -Michael Port, bestselling author of "Book Yourself Solid, The Contrarian Effect," and "Think Big Manifesto" "How do you feel when a salesperson says: 'I want to tell you about my product'?
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"...thought provoking book" (BrandChannel.com, February 16th 2009)
Perry Marshall is a sales and marketing ninja. Read this book, apply the lessons, and slice your way to victory. -Chris Guillebeau, New York Times bestselling Author, The $100 Startup Perry Marshall is the Gene Schwartz of the 21st century. Schwartz's book, Breakthrough Advertising, is every bit as current as the first day it rolled off the press in 1966.
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Packed with powerful ideas and practical tips for the conversations that turn prospects into buyers.
To capture busy buyers time, attention, and decisions, collaboration is needed for selling conversations that are value-filled and focused on What's in for Them.
Bonus are the tools for preparing, identifying buyer Types, and goal setting.
Also shared are the Drivers to sales success that ensure the conversation skills are put into action .
Customers don’t care about the steps of selling. They are moving through their own buying process, going through a deliberate process to help them be confident they are making the right purchasing decision.
Yet too many salespeople rush through their steps of selling, leaving the customer far behind. To sell more effectively, salespeople have to learn how to match their speed of selling to the speed of buying.
If your salespeople can spend more time with each prospect than your competitors do, they will build a stronger relationship with the customer.
In Slow Down, Sell Faster! ®, you’ll learn how to help your customers through each step of their buying process faster, and with the odds shifted in your favor.
