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Updated by Rajiv sharma on Mar 29, 2014
Headline for Specializes in In flight and Airport promotions
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Rajiv sharma Rajiv sharma
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Specializes in In flight and Airport promotions

No one knows the airline advertising industry better than Blue Mushroom. And we continue exploring airline traveler’s demographics and creating new and innovative channels for the benefit of our clients. Every advertisers has a its own particular way and style of communication.

Seat Back Advertisement.

Target potential high valued individuals in a disturbance free environment. All the seat backs will be customized for a single client. Large Format, Instantly captures attention.
Regards:
www.bluemushroom.co.in

Cabin Bulk Head Promotions

Cabin bulkheads are the partitions between various portions of the aircraft. Large Format, uncluttered, head on media will attract several eyeballs of a high net-worth captive audience.
Regards:
www.bluemushroom.co.in

Meal Box and Paper Cup Branding

The meal box which is being served by the cabin crew will be branded from inside and the paper cup given along with it will also have branding.
Regards:
www.bluemushroom.co.in

In Flight Product Sampling

A product or brochure or discount coupon will be distributed by the cabin crew during the flight directly to the travelers.
Regards:
www.bluemushroom.co.in

Baggage Tag Promotions

Luggage tags are extremely cost effective and efficient way of targeting all the passengers of a particular airline. Pan India promotion for one complete month in front of A+ category viewers and its is very cheap as compared to other traditional print methods.
Regards:
www.bluemushroom.co.in

In flight Pick Them Cards promotions

Booklet shaped tiny cards will be placed inside the Hello 6E catalogue. The inside of this booklet will have information about flight details and offers. The outside back cover can be used to advertise. The passenger can take the pick’em cards with them when they disembark from the aircraft. Since the pick’em card stays with the passenger the recall rate is high.

Regards:
www.bluemushroom.co.in

In flight announcements

Very unique and innovative promotional activity. A 30 sec announcement will be done by cabin crew about the brand just after the safety instructions and before landing in all 7700 flights per month. The activity will be done in all the flights of spice for one complete month across fleet.

Regards:
www.bluemushroom.co.in(www.bluemushroom.co.in)

Boarding pass Promotions

Boarding passes are extremely cost effective and efficient way of targeting all the passengers of a particular airline. Pan India promotion for one complete month in front of A+ category viewers and its is very cheap as compared to other traditional print methods.

Regards:
www.bluemushroom.co.in

Aircraft Spot Wrap

A one of its kind activity. It is different from complete plane wrap in terms of the wrap size. In aircraft spot wrap activity the wrap size is 300 sq ft (150 sq ft on each side). This makes this option cost effective.

Regards:
www.bluemushroom.co.in

10

Tent Card Display in the Lounge

Tent Card Display in the Lounge

Tent cards or small replica of client’s product will be placed on all the tables and other strategic locations of a particular lounge thereby creating a zone of the brand.

Regards:
www.bluemushroom.co.in

11

Interactive Tablets advertisement

Interactive Tablets advertisement

These interactive tablets are placed on each and every table in the lounge. Passengers can use these to browse, play games, check mail etc.

Regards:
www.bluemushroom.co.in

12

Mobile/Laptop Charging unit

Mobile/Laptop Charging unit

Extremely effective way to showcase your brand along with providing a highly needed service. The charging units can be customized in the shape of your brand/product. High Visibility throughout the lounge.

Regards:
www.bluemushroom.co.in

13

In flight Air Sick bag advertisement

In flight Air Sick bag advertisement

Blue Mushroom is launching In-flight air sick bag ads in association with Go Air for the 1st time in India. Air Sick bags are kept in every seat pocket along with in-flight magazine in the same envelop.

Regards:
www.bluemushroom.co.in

14

Jet Airways in flight Magazine

Jet Airways in flight Magazine

Jet Wings Domestic, the in-flight monthly magazine of Jet Airways – India’s largest airline – offers its readers in-depth knowledge of India. It not only highlights travel, but also unique cultural traditions, music, art, cinema, food and contemporary design.
Regards:
www.bluemushroom.co.in

15

Indigo in flight shopping catalog advertisement

Indigo in flight shopping catalog advertisement

Indigo does not offers any in flight magazine. But what do we offer is a brilliant and tastefully designed in flight shopping Hello 6E. It contains on board items for sale which includes apparels, electronic gadgets and fashion related items.

Regards:
www.bluemushroom.co.in

16

Plane Step Ladder Branding

Plane Step Ladder Branding

Step Ladder innovation. An activity which makes an impact in the very beginning. Large format ensures better impact and high brand recall.

Regards:
www.bluemushroom.co.in

17

Tarmac Coach Branding

Tarmac Coach Branding

There Will 3-4 static panels and 30-40 grab handles available for branding. Also external glass is available for branding. Consumers spend 5-10 min in the coach before boarding in the flight. Catches customer attention instantly.

Regards:
www.bluemushroom.co.in