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Updated by Carly Petertyl on Mar 30, 2014
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Events

How a Three-Person Staff Produces an Event for 60,000 People

Here's the story behind the largest comic book event in the southeastern United States.MegaCon opens Friday at the Orange County Convention Center, and organizers are predicting another record-setting year: 75,000 tickets are expected to be sold for the three-day comic book, anime, gaming, and multimedia event, up from 66,000 last year.

35 Things You Missed at SXSW This Year

The 2014 music, film, and technology festival saw a slew of activations from a number of brands, including Mashable, Spotify, Pennzoil, Chevrolet, and 3M.With an estimated crowd of 150,000 attending this year's South by Southwest and the continued influx of brands hoping to get in front of the masses, the festival was teeming with events and promotional efforts.

10 Best Ideas of the Week: Chanel's Grocery Store, Fiery Centerpieces, Miss Piggy on the Red Carpet

Here's a look at 10 steal-worthy ideas we spotted this week.This week's roundup includes a grocery store selling Chanel goods at Paris Fashion Week, centerpieces with illuminated sparklers in South Florida, funnel cakes dangling from a parasol in New York, and a cash-filled backdrop for the red-carpet premiere of Muppets Most Wanted in Hollywood.

Checklist: 16 Things to Ask Your Event Designer

An event's design is a crucial part of its overall vibe-and, in many cases, its success. To ensure that you have a good working relationship with your event designer, here are questions to ask before and during the planning process. 1. Can you work within this budget?

5 Ways to Help Attendees Navigate a Large Trade Show

From self-guided audio tours at the National Association of Broadcasters show to custom artwork at the SEMA Show, here are ways to make a large trade show more user-friendly.Stepping into a massive trade show can feel a bit overwhelming as thousands of exhibitors spread across miles of aisles vie for the attention of buyers.