Tuesday, November 3, 2009 | 10:00 AM Last week, we introduced expanded mobile reporting features in Google Analytics. To help developers, this launch includes features that make it easy to see how people are using specific parts of their iPhone and Android applications.
See how users move from finding to launching your app. The Google Play Referral Flow report helps you gauge interest in your app by showing you the volume of traffic through each stage of the acqu
Follow these set up guidelines for a clean account. Google Analytics is flexible and can support different account configurations, but these variations affect how data appears in your reports. Befor
Information about customers has never been available on the scale it is today. Businesses are learning new ways to leverage data to improve themselves on a daily basis. They're realizing that data collection and data analysis have a measurable return on investment, and decision-makers are asking to see them.
The mobile app was the first non-web platform to be built into the Google Analytics suite as a first class citizen; it was really a response to the shift towards smartphones and tablets we have seen in the last six years or so.
