When you need to find anything in Utah, and I do mean anything (goods, services, people, places, things, information) where do you go? The answer is almost universal, Google. Google has all the answers and people in Utah rely on it to find what they need more and more everyday. So that's why SEO is important for businesses in Utah to succeed.
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SEO
You know what SEO is, right? Well just in case you don't, SEO stands for search engine optimization and it is what gets your business to the top of Google searches. Just in case that isn't enough to help you realize how important SEO is for businesses, here's a list of three more reasons why SEO is the best way to bolster your Utah biz.
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1. 60% of clicks go to the number one spot
When you do a Google search, how many results come up? The answer is literally thousands and thousands. Most people in Utah don't have the time or the patience to scroll through more than one page of results searching for what they are looking for. That's why 60% of people just go with the first result.
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2. Results are permanent
Although it takes a lot of work to get that number one spot for a particular search term, once you've got it, you've got it for a while. It does take a little upkeep to maintain the top spot, but once it's achieved, it doesn't go away easily.
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3. The competition is doing it
Everybody in your industry is jockeying for the top spot on Google, whether you realize it or not. Putting your business above theirs with SEO means more money and success for your enterprise.
Modern marketing is pure chaos. Consumers are revolting against stagnate companies and abandoning traditional media in droves. Only those who adapt will succeed. The revolution is in full-swing. Consumers are dictating how they want to do business and it's not the way you've probably done business before.