Podcast-inspiration: De episoder skal du høre i januar 2014

Several esteemed former guests from the show join the Social Pros Podcast this week to celebrate the 100th episode and to discuss the current landscape of social, how it has changed over the past year, and what things look like going forward. Read on for some of the highlights and tweetable moments, or listen to the full podcast.

Lauren Salazar, Director of Social Media for Weight Watchers, joins the Social Pros Podcast this week to discuss empowering the customer service team to embrace social as a tool, gamification as a way to engage customers socially, and how Weight Watchers has already embraced wearable technology.

By Joe Pulizzi published December 21, 2013 PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher.

Anders og jeg har igennem de seneste par uger arbejdet for at lave det første danske podcast om Content Marketing. Langt om længe er vi nået til det punkt hvor vores allerførste episode kan udgives. I denne episode snakker vi lidt om debatten content vs. links på godt og ondt.

By Joe Pulizzi published January 11, 2014 PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. In this week's edition, Robert and I talk about a "content marketing is dead" post, a big announcement about Kevin Spacey, and the Netflix big data model.

Podcast: Play in new window | Download (Duration: 27:24 - 25.2MB) Our guest for this episode is Justin Rondeau from WhichTestWon. We discuss Justin's approach to conversion optimization strategy, the importance of making decisions only on good test data, and some interesting case studies from the WhichTestWon library of A/B tests.

Guest host Terry Lin interviews Francis Teo on Conversion Optimization strategy and how he helps eCommerce clients get more sales and traffic.

Podcast: Play in new window | Download (Duration: 40:00 - 36.7MB) Bobby Hewitt, Founder of Creative Thirst and host of the Conversion Rate Marketing Academy Podcast shares with us his strategy for increasing conversions on eCommerce shops and websites.

Do you use Facebook to promote your business? Are you wondering how the recent Facebook algorithm changes will affect your marketing? To learn what the future of Facebook means for your brand or business, I interview Mari Smith and Jay Baer for this episode of the Social Media Marketing podcast.

David Oliver, Chief of Police at the Brimfield Police Department in Ohio, joins the Social Pros Podcast this week to discuss the insane popularity of his department's Facebook page, his book at the foundation its proceeds benefit, and the importance of maintaining a consistent presence and voice in social media.

Podcast: Afspil i nyt vindue | Download (Varighed: 58:46 - 80.8MB) | Indsæt Mogens Møller har lavet over 200 brugertests i løbet af de sidste par år. Det giver indsigt og erfaringer. Og nogle af de erfaringer deler han med dig. Det gør han i denne udgave podcasten PotterCut.

Gary Vaynerchuk - entrepreneur, CEO of VaynerMedia, and author - joins the Social Pros Podcast this week to discuss his brand new book Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy, Social World; how to deal with haters; and making sure to read the room.

Look at your Human Engine Optimization before worrying about search engines. Dino Dogan visits the Content Warfare Podcast to show us how! Listen here.

Du kender ham måske allerede, men det er ikke sikkert at du vidste, at Halfdan Timm gik fra at være telefonsælger over Adsense- og Affiliate-sites til nu at drive sin helt egen RFQ tjeneste (RFQ betyder Request For Quotation).

Igen følger vi den røde tråd i vores podcast, og denne gang deler vi gode tips til at komme igang med at skrive gode artikler. Vi hjælper dig helt fra bunden med at skabe struktur og anvende det rigtige sprog.

Podcast: Play in new window | Download As many of you read in my recent post, one of my biggest disappointments of 2013 was my lack of content at times, especially with my podcast. So to start this year off right, I've got a new episode live today, which I hope you'll find makes your drive to work this week a quicker one.

Podcast: Play in new window | Download Well it's podcast time again my friends and as always, in this episode you'll be guaranteed to get a fast-paced helping of marketing advice, smiles, and a dash of motivation to get your day going.

I forrige afsnit af vores podcast havde vi en lytteropgave. Du skulle se på dit indhold, og vurdere om du manglede noget. Denne episode bygger videre på denne problemstilling, og giver dig konkrete værktøjer til at finde indholdsemner du kan udvikle.

I dette podcast kigger vi lidt mere i krystalkuglen og kommer med vores bud på hvad der kommer til at ske med SEO i den nærmere fremtid. Indlæg om at "SEO er død" fylder konstant diverse blogs og specielt når Google ruller diverse opdateringer ud over deres algoritmer.

Welcome to episode #387 of Six Pixels Of Separation - The Twist Image Podcast . Gary Vaynerchuk is a marketing juggernaut. In everything that he does, he is driven. He calls this drive his "hustle," and he is practically laughing at every other businessperson who doesn't go out there and give it their one hundred percent (while he is busy lapping them).

Welcome to episode #389 of Six Pixels Of Separation - The Twist Image Podcast . It there is one new service marketers felt that they had to wrap their heads around in 2013, it was content marketing. In fact, one could argue that content marketing is the new social media.

Welcome to episode #392 of Six Pixels Of Separation - The Twist Image Podcast . When it comes to technology evangelism, it's hard not to think about people like Shel Israel and Robert Scoble. Together, these two co-authored the book, Naked Conversations - How Blogs Are Changing The Way Businesses Talk With Customers, back in 2006.

Welcome to episode #393 of Six Pixels Of Separation - The Twist Image Podcast . Here is the definition of Content Shock from Mark W. Schaefer: "Content Shock is the emerging marketing epoch defined when exponentially increasing volumes of content intersects our limited human capacity to consume it."

Welcome to episode #394 of Six Pixels Of Separation - The Twist Image Podcast . I spent some time last year at HubSpot's inbound marketing summit in Boston. It was, without a doubt, one of the most exciting marketing events I had attended in a long time.

Hvis du har fulgt med i de forrige episoder og løst lytteropgaverne er du ved at være godt på vej med at skabe trafik og kunder. Dit indhold skal bare lige gøres indbydende så dine potentielle kunder har lyst til at læse dine artikler.