Without a doubt, 2013 was the year of visual content - particularly infographics. With tens of millions of brands now tweeting, posting, and sharing content online on a daily basis, to get your message to stand out from the clutter brands need to communicate more often their key messages in visual format.
At least if shouldn't be so hard. After all, the commercial sector manages to retain 94% of their customers. Then why does the nonprofit sector only manage to retain 41%? Even worse, new nonprofit donor retention is only 27%. That's abysmal. What's going on? Why are our for-profit brethren beating the pants off of us [...]
George is responsible for developing and managing PEG's customer service and customer research programs. George spent the past two years managing a Ghanaian government program selling financed solar home systems to off-grid customers through rural banks, and previously worked for Ghana Commercial Bank. He holds a Bsc.
By Hugh Whalan I currently run a social enterprise that delivers energy services to off-grid hous...
NEW YORK-Law enforcement officials confirmed Friday that four more copy editors were killed this week amid ongoing violence between two rival gangs divided by their loyalties to the The Associated Press Stylebook and The Chicago Manual Of Style.
To be great fundraisers, we have to work at understanding the donor experience. We have to relate to donors where they are and we have to feel what they feel. As fundraising professionals we must ask for money, employ strategy, use leverage tactics, focus on retaining donors and aim to generate maximum revenue.
How migrant computer literacy education in Watsonville, with UCSC's Global Information Internship Program students, is helping one woman's dream come true!
Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, educators, journalists, general public. If you're like most nonprofit communicators, you have a list of specific goals for the coming year. No doubt they include growing your e-mail list, acquiring new donors and increasing engagement on your Facebook updates.
The last thing a fundraiser would ever consider is giving a potential donor the option of NOT donating. It's hard enough getting people join your email list, much less donate to your cause. Why would you ever encourage them to put their wallet back in their pocket? Because it works!
2014 will be an exciting year for nonprofit technology. Numerous communications and fundraising t...
Dorothy Everett, the longtime UC administrator who blazed a trail at the university with her career at the Office of the President, is about to make history again. Everett, whose rise to assistant president in 1975 made her one of UC's highest-ranking women administrators, recently was honored by the creation of an endowed chair in her name.
Brock Warner If you've been to a conference session about fundraising using social media, you know there is always someone that eventually says " yeah this is nice and all, but how much money did it raise? " Stop asking that question. What you need to start asking is " how did you track your fundraising results?
If you're one of the 84% of people worldwide who claim they "couldn't go a day" without a mobile phone in hand ... You are not alone! We've never been more passionate users of mobile devices than we are right now.
Despite striving ahead of other business sectors, social enterprise needs to address the lack of ...
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After years of utilizing social media, we're turning our learning lessons into something productive for fellow nonprofits to benefit from! Through this toolkit, nonprofits will be able to learn tips and best practices for crafting an intentional social media strategy.
are you achieving your goals using social media and Twitter? Are you connecting with real human beings? Are you building relationships? Are you talking to people? Are people talking to you? Are you connecting in a human way with human beings as a result of your use of Twitter?
By: Jett Winders, Program Manager, Charity Dynamics As a nonprofit professional, you wear ma...
I had a surge of utter panic when my hibernation holiday break came to a hault. It w...
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