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Updated by Ivan Widjaya on Jan 12, 2014
Headline for 10 Marketing Trends to Watch in 2014
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Ivan Widjaya Ivan Widjaya
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10 Marketing Trends to Watch in 2014

Top 10 marketing trends you should watch and follow in 2014.

Source: http://www.previsomedia.com/blog/top-10-marketing-trends-2014-540/

1

Content is No Longer King

Content is No Longer King

The Web is flooded with information – you find content everywhere. It’s a commodity, not a king. Not anymore. What’s king today? Context. Reputation. Influence.

2

Empower Your Audience

Empower Your Audience

Educate, inform and help your audience so that they can solve their problems – or simply to fulfill their needs - on their own.

3

Engage Your Customers on Every Milestone of Your Marketing Campaign

Engage Your Customers on Every Milestone of Your Marketing Campaign

Engage your customers on every marketing milestone. Don’t let them lose focus on your products/services.

4

Patience is Virtue

Patience is Virtue

Use content to win your customers long term. Be patience.

5

Working Together with Your Customers

Working Together with Your Customers

Take your customers by hand throughout your entire sales/marketing process. Involve them. Inspire them. THEN, maybe – just maybe – they will give you more business.

6

The Return of Cold Calling

The Return of Cold Calling

Cold calling will never be obsolete – it’s transformed into someting better this year (fingers crossed!)

7

Powerful Visual

Powerful Visual

Writing content? Selling products/services? Use images, images and images.

8

Twitter FTW!

Twitter FTW!

Twitter IS the social media platform for 2014 – it’s more prominent than Facebook.

9

Give Customers More Reasons to Stay

Give Customers More Reasons to Stay

The entire process of your (inbound) marketing campaign has to be more rewarding for the customers.

10

New Ruler of the World: Videos, Games and Apps

New Ruler of the World: Videos, Games and Apps

They are powerful marketing tool in 2014 – start using them!