Elsa Morze
Thinking about starting a sales funnel? You'll need a few things to get going. Here are the top 10 things you need and some tips to help you get started on your journey.
Disclaimer: I am a HighLevel affiliate, which means I get a commission when purchases are made through this link. For my honest review, check out my Medium article here.
*Why it matters: *Your funnel will fail if you don’t have a crystal-clear, irresistible offer. This is what draws your audience in and makes them care. Jasper helps craft persuasive, benefit-driven copy to clarify and sell your offer.
Tools like Chat GTP can help you get some quick market analysis done.
*Why it matters: * You can't sell to everyone. Knowing your ideal customer helps you tailor your messaging, content, and solution to meet their exact needs.
Tools like ChatGPT can help you get some quick customer analysis done.
*Why it matters: * People rarely give up their contact info for nothing. A high-value freebie earns trust and gives them a reason to opt into your funnel.
Tools like Canva can be a great way to create a lead magnet that you can give out to your audience for free.
*Why it matters: * This is how you actually capture lead information (email, name, etc.). Without it, you can't grow your list or nurture leads.
Tools like GoHighLevel have built-in Opt-in forms that you can create from templates or from scratch.
*Why it matters: * This is how you follow up, build relationships, and eventually sell. Email converts better than any other channel when done right.
Tools like GoHighLevel have email campaign capabilities that integrate with the rest of the resources, to allow for seamless customer connections.
*Why it matters: * Even the best funnel won't work if no one sees it. Paid traffic (like Facebook Ads) gives you control and scale over who sees your funnel and when.
Tools like Facebook Ads Manager can be a great way to do this, or you could try Traffic Zest for specific Niches like Make Money Online, Health, or Wealth.
*Why it matters: * You can’t improve what you don’t measure. Analytics tell you what’s working, where people drop off, and what needs tweaking.
Tools like Google Analytics is a great source of data when it comes to your funnel with the world of google. Equally, GoHighLevel has in-built analytics that can help you break customer data down by country, device source, IP addresses and much more.
Why it matters: Most leads won’t convert right away. Following up via SMS, Messenger, or retargeting ads keeps you top of mind and increases sales.
Tools like ManyChat can make follow-ups a breeze, reducing the need for individual responses based on keywords in the comment sections.
Why it matters: Following up automatically saves time and builds trust. A good sequence educates, overcomes objections, and leads to sales.
Tools like GoHighLevel have email automation that you can run at the beginning and end of your funnels, as well as email campaign capabilities.
*Why it matters: * This is where you guide your leads through your funnel. It hosts your lead magnet, sales pages, checkout, etc., in a smooth, optimized flow that drives conversions.
Tools like GoHighLevel provide landing page, and funnel capabilities, where you can build simple and complex funnels to support your business needs.
