Top B2B Marketing Blogs

by @Wittlake Eric Wittlake. Eric shares some of the most insightful stuff you will read. Follow Eric. Read his stuff.

Collecting followers is so last decade. It is easy to make arguments against simply trying to build up your following count and the tactics that are often used: Purchased followers aren't real. Fake follower sites can reportedly tell if you followers are real or fakes and fakes are a sign that you have been buying followers.

from Scott Brinker, the CTO of Ion Interactive, who talks about the combination of 2 powerful forces: marketing and technology (@chiefmartec).

Marketing Technology Management

YOUTILITY Why Smart Marketing Is About Help, Not Hype The difference between helping and selling is just two letters. But those two letters are critically important to your company's success. You're not competing for attention only against other, similar products. You're competing for attention against everything.

November 12, 2013 As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. They are refining tactics, integrating social with other marketing channels, taking a hard look at new networks, and continuing to refine their measurements of success.

Heinz Marketing Blog, updated throughout the week with sales and marketing strategies for all organizations.

I want to hug this email. I wish I never had to write another email for a client - and I am paid handsomely to do it : ) But if more people knew how to write simply, and engagingly, I could shut down that part of my business.

My friend and colleague, Carlos Hidalgo's blog post, Why Buyer Personas are a Potential Obstacle to Demand Generation Success, got me going this morning. He makes some excellent points and I'd like to add a few of my own.

B2B Marketing Agency - Velocity does B2B positioning, B2B content marketing and B2B digital marketing for technology companies.

With every Google algorithm update, the goal is the same: to provide search engine users the most relevant and useful results possible. The latest "update," referred to as Google Hummingbird, isn't really an update at all.

Professional Development Upcoming Events MarketingProfs uses singlesign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that MarketingProfs: * will not provide your social data to 3rd parties * will not contact friends on your network * will not post messages on your behalf * will not interact with your social accounts Your data is secure with MarketingProfs SocialSafe!

Welcome to {grow} You're in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you're here.

58 Flares Twitter 39 Facebook 6 Google+ 11 LinkedIn 2 58 Flares × During our initial research for The Social Employee, we knew that one of the companies we wanted to focus on was the tech giant Cisco (@Cisco).

I am hereby making the jump from humans to robots for all my blogger research. In the last decade I have seen social media marketing and digital PR mature as a practice, I have seen social media metrics and analytics evolve by leaps-and-bounds. [Read more...]

Freelance marketing strategists offer advice on B2B marketing topics. Copywriters, white papers, case studies, web copy, web 2.0 and more.

In the new book, The Effortless Experience: Conquering the New Battleground for Customer Loyalty , authors Matthew Dixon, Nick Toman and Rick Delisi say it's enough to deliver consistently. No need to delight, enchant, shock and awe.

MLT Creative is an Atlanta-based B2B marketing agency that will help you attract prospects, convert leads and increase your inbound marketing ROI.

The Forward Observer is Artillery's blog with marketing tips, tactics, trends and tools for B2B marketers.

HubSpot's online publication of inbound content, attracting over 1.2 million monthly visitors.

It's All About Revenue, the Eloqua thought leadership blog covers all things revenue marketing: lead generation, marketing automation, B2B social media and more.

As enterprise software moves to the cloud, integrating software solutions has become easier than ever. Here's how the software cloud may be helping independent vendors grow. Featured Post 77% of consumers say they prefer to receive marketing communications through email. But how do you make sure your emails rock?