With Keyword Planner, we've combined the functionality of Keyword Tool and Traffic Estimator to make it easier to plan search campaigns. That's why Keyword Tool is no longer available. You can use Keyword Planner to find new keyword and ad group ideas, get performance estimates for them to find the bid and budget that are right for you, and then add them to your campaigns.
The day many SEO professionals hoped would never come, but feared eventually would, apparently has arrived today. It appears that Google has cut off keyword data altogether. Nearly two years after making one of the biggest changes to secure search that resulted in a steady rise in "(not provided)" data, Google has switched all searches over to encrypted searches using HTTPS.
Search engine optimization ( SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid (" organic") search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users.
Lukewarm may be overstating it. If Twitter sentiment is any gauge, the SEM world has not exactly embraced Google's new Keyword Planner, which as of yesterday officially replaces the Keyword Tool. Looking at tweets over the past 7 days, "Keyword Tool" yields a sentiment score of 59 on Topsy.com compared to just 45 for "Keyword [...]
