Stefan Neudorff
Your Centralized Product Information Hub, Product information management is the process of managing all the information required to market and sell products through distribution channels. This product data is created by an internal organization to support a multichannel marketing strategy.
Your Centralized Product Information Hub
Your Centralized Product Information Hub
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Syndigo offers PIM, MDM, syndication, analytics, and the largest two-sided network for product content distribution for brands, retailers, and distributors.
Fastest time-to-market and rapid digitization with the Open Source data and experience management platform for PIM/MDM, DAM, DXP/CMS, CDP, and digital commerce.
Product information management is the process of managing all the information required to market and sell products through distribution channels. This product data is created by an internal organization to support a multichannel marketing strategy.
What do you mean by product information management?
Product information management (PIM) is the process of managing and enriching product information and related digital assets across different teams to provide an engaging product experience and successfully sell the product across multiple sales and marketing channels.
What is an example of a PIM?
An example of PIM is an eCommerce business needing to collect, manage, enrich, and distribute product content to sales and eCommerce channels with speed and efficiency.
What is PIM used for?
Product information management (PIM) systems let users store, enrich and manage complex product information. PIM tools centralise product-related data, streamlining the process of updating and managing accurate information throughout multiple sales and marketing channels.
