Web Design - The Perfect Landing Page - Best-practice

[Creating a landing page these days is really easy, especially with all of the landing page tools out there. But what's hard is creating one that actually converts well. Why? Because you have to take into account the elements on the page, where to place them, what message your design is going to portray, and how the text is going to affect each visitor.

There are multiple ways to catch the attention of your visitors; you can use bold, funny or controversial copy or beautiful typographic design, add a video to allow a multimedia experience, and you can use the fundamental principles of design to guide your customers with directional cues.