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Updated by Reuben Walker on Jan 13, 2015
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9 articles: that will make your writing convert

Spend the time to read these nine articles and you will see how great copywriting and the power of story can help you achieve your marketing goals. You will be a better writer, appear more professional and convert your readers into customers. Then contact us to see how we can help you implement it.

The Dynamic Power of Headline Influencers

Have you ever tried hitting a moving object, except the moving object is a millisecond glance? That's what crafting digital headlines feels like, at least for some of us. Internet surfers glide through dozens of headlines daily, stopping to click only when... Only when what? When they see how many people tweeted it?

11 Copywriting Tips: How to Turn Marketing Drivel into Serious Sales Copy

Let me guess... You're an honest person. And when you talk to potential customers on the phone, you sound genuine, helpful, and frank. No fluff. No marketing drivel. No sleazy sales talk. You give honest advice. But what happens when you write copy for your brochure or your website?


The 5 Stages of Writing Irresistible Landing Page Copy

Landing pages are remarkably powerful conversion and SEO tools that turn traffic into money. They force readers to focus on one thing - and one thing only. To boost your email newsletter or blog subscribers ... sell more of your digital or physical product ... or dominate a keyword in search rankings ...

Once Upon A Time At The Office: 10 Storytelling Tips To Help You Be More Persuasive

Once upon a time, in a faraway kingdom, there was a salesman who traveled the countryside, peddling his wares. Everyone loved his product except the evil king, who wanted to do away with it. One day the king said, "This product is ruining my kingdom and I want to destroy it.

Social Media and Storytelling Part 1: Why Storytelling?

The following is the first of six blog posts adapted from a speech by Cameron Uganec, HootSuite's Director of Marketing, given at the Marketo's 2013 Summit Conference in San Francisco. The session, entitled "Social Media + Storytelling = Awesomesauce," included Michael Brito of Edelman Digital and can be watched in full here.

Social Media and Storytelling Part 2: Back to the Future

The following is the second of six blog posts adapted from a speech by Cameron Uganec, HootSuite's Director of Marketing, given at the Marketo's 2013 Summit Conference in San Francisco. The first post, "Why Storytelling?", can be found here. The third post, "Creating Content That Gets Shared", can be found here.

Social Media and Storytelling, Part 3: Creating Content That Gets Shared

The following is the third of six blog posts adapted from a speech by Cameron Uganec, HootSuite's Director of Marketing, given at the Marketo's 2013 Summit Conference in San Francisco. The first post, "Why Storytelling?", can be found here. The second post, "Back to the Future", can be found here.

Social Media and Storytelling, Part 4: The Growth of Visual Storytelling

The following is the fourth in a series of six blog posts adapted from a speech by Cameron Uganec, HootSuite's Director of Marketing, given at the Marketo's 2013 Summit Conference in San Francisco. The first post, "Why Storytelling?", can be found here. The second post, "Back to the Future", can be found here.

317 Power Words That'll Instantly Make You a Better Writer

Ever noticed how some writers have an uncanny ability to toy with your emotions? Within the span of a few pages, you can go from shaking with excitement to bawling your eyes out to flying into a rage and throwing the book across the room.

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    Reuben Walker is Mobile Atom Media. He provides expertise and resources for using websites, blogs, social media, mobile media, apps and email to increase sales for your organization. He is your content marketing strategist. Reuben has 27 years of sales and marketing experience. Thanks for reading on Listly.

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