“No purpose, no meeting”, is a golden rule every business person should live by. The amount of time and money spent on unnecessary meetings that just could’ve been an email or a simple teleconference is downright absurd. Red tape, which, thankfully, more and more organisations are now keen on scaling down, has caused us to hold meetings involuntarily for just about everything. Before you go drilling into tips and strategies for running effective meetings, it would be worthwhile to get your purpose and objective straight to determine if a meeting is really needed in the first place.