Small Business - Social Media Success Stories

My friend Carrie Harper had a dream and she just made it become reality: She created a collaborative work and education centre right in the center of Kelowna. #heARTschool just opened this weekend and I am looking forward to teaching my first seminar "Social Media for Artists" in this beautiful space next Saturday.

Eagle Eye Adventures was purchase by Dutch immigrants Jos and Rentia Krynen in 2011. Both were experience business people and understood that Social Media was going to be key in their marketing. They spent several months being coached on how to use Facebook in marketing and promotion and by the end of the 2012 Season, they had over 3,000 followers on FB. Taking those posts to Europe's largest tourism tradeshow, they advertised their presence in Social Media heavily. By the middle of the 2013 season, they have tripled their following with over 9,000 Likes. Their engagement during the season has even led to numerous adventure / travel TV shows coming from Europe to check them out!

Destiny River Adventures launched their Facebook and Twitter accounts in April 2013. They were coached from April thru July, learning quickly on what worked and what didn't in Social Media marketing. By June, one of their posts reached over 16,000 people in just over a week. By the end of their 2013 Season (May - September), they were getting a nearly 75% PTAT and sold out pretty much every Snorkel with Salmon tour that season. They are now just shy of 600 likes and are preparing for next season!

My friend John Thiessen ( @OKDigitalmedia ) is a very successful videographer and has experience growing his businesses for decades. He is also one of the kindest and most inspirational people I know. We have a lot of things in common, including how we approach most aspects of Social Media.

The following is a summary of my guest article on Steamfeed When we look at how the Social Media revolution is changing all our lives, it can't be only nail-salons, wedding planners, major brands and celebrities who benefit from the new channels to reach their audiences.

Joe knew exactly what I needed to juice up my website and gave me great suggestions for my business's Facebook page. FAST turnaround and so reasonable!