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Updated by Locations Cloud on Jul 05, 2023
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The A to Z of Retail Market Analytics

Retail analytics involves using software to collect and analyze data from physical, online, and catalog outlets to provide retailers with insights into customer behavior and shopping trends.
Retailers use data analytics to improve inventory management, marketing efforts, pricing, and product allocations.

The A to Z of Retail Market Analytics

Organizations use the processes and methods of retail analytics. They use it to find, collect, and analyze information about retail. Every retail business needs to use analytics to be successful, and it's everything from advertising and customer service to keeping track of stock and running the store. In a nutshell, retail analytics lets you use data and find out what it's worth.