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Updated by Saurav K on Jan 07, 2023
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Saurav K Saurav K
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Best Startup Tools To Use

Scaalex Business solutions private limited brings you the best rated and most useful tools to use for startups. The following lists consists of social media, team collab, productivity, graphic design, SEO tools and more.

Source: https://scaalex.com/blog/12-major-free-tools-for-startups/

1

SEMRUSH - An all-in-one SEO Tool

SEMRUSH - An all-in-one SEO Tool

We all know how important SEO is, especially for startups to help them get that target audience organically. Instead of using different tools for different SEO purposes, why not use an All in one tool that serves all SEO purposes. SEMrush is one such tool that can do all SEO tasks like link tracking, domain analysis, error checking, competitor tracking, you name it.
SEMrush is a paid tool, also offers a free trail.

2

HUBSPOT - CRM Software

HUBSPOT - CRM Software

Hubspot is one of the best CRM tools in the industry . Hubspot helps you with tracking emails, manage contact, track websites, customer support, schedulings , automate tasks and much more. Its a tool you just cant miss and must have for marketing and sales team.

3

GOOGLE ADS - PPC Advertising

GOOGLE ADS - PPC Advertising

Google Ads is Google own's Ad tool allowing users to advertise on search results and other web. Google Ads is the flagbearer in the PPC advertising field and is the most popular PPC platform overshadowing their competitors like Bing ads and Yahoo gemini. Google ads work on a PPC model, and offers variety of ad bidding options that fit our goals.

4

CANVA - Graphic Design Software

CANVA - Graphic Design Software

You can why canva is a billion dollar company? Because it helps anyone create a professional looking graphic design even without having a background in graphic design. Not just that, its affordability and wide range of graphic templates have added to their success. From students to marketers to even entreprenuers use this simple but amazing tool. Canva comes with a free version and a paid verison which is very cheap.

5

Mailchimp - Email Marketing

Mailchimp - Email Marketing

Email marketing is one of the most effective marketing channels in the digital marketing era. Businesses use it for every purpose, from support to sales to retention. Mailchimp is the flag bearer in email marketing industry and is widely used by brands around the world for email markerting, automations, etc. They come with tons of advanced features and email templates, though their free plan is also the best compared to their competitors.

6

HOOTSUITE - Social Media Management

HOOTSUITE - Social Media Management

Hootsuite is a one of the most popular social media management tool out there. Hootsuite supports social network integrations for Twitter, Facebook, Instagram, LinkedIn, Pinterest, YouTube & TikTok. Startups rely and save a lot of time on buffer by posting and scheduling content. Hootsuite even provide their own courses and certificates on social media marketing for users to learn and get certified. Hootsuite do offer free trail, but is generally a paid tool.

7

SLACK - Team Collaboration

SLACK - Team Collaboration

Slack is a collaboration and messaging tool where teams can communicate via direct messaging and dedicated channels throughout the workday. Slack transforms the way businesses communicate by bringing people together to work as one unified team. Startups use Slack for team communication and collab works. Using Slack you can integrate tons of app , do screen sharing & video calls, create separate channels, share files and links and many more. The software have free as well as paid versions.

8

NOTION - Productivity

NOTION - Productivity

Notion is a productivity & idea-organizing platform used for note-taking, task management, project tracking, to-do lists, bookmarking, and more. You can take notes, track your progress, create content calendar, organize project details and also integrate with 3rd party tools in this amazing web app. Notion is a must have All-In-One tool for startups as it helps them perform all of the above tasks across Sales, Marketing, Product in just one place.

10

ZOOM - Video Communication

ZOOM - Video Communication

Zoom is a cloud-based video communication app where users can hold one-on-one meetings, screen sharing, recording, and hosting video conferences. Zoom emerged during the covid pandemic and became a hugely popular because of capacity to hold virtual meetings and conferences for hundreds participants. Their free plan allows up to 100 concurrent participants with a time restriction of 40 minutes. Zoom have become the go-to video meeting app for startups especially who have most employees working remote.