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Updated by Nick Kellet on Nov 13, 2015
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Nick Kellet Nick Kellet
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Top 5 Sales Secrets by @tpldrew

To get rich target a niche

make a fractal tree.

keep drilling until ....

Exploit Content Holes

Fish TV

Build a content brand to fill the content hole

60 second super-cool fold of the week - a smart content brand

branded T shirt for each week

Make an appointment with your audience

Venn Diagrams

Find your simple hook

Create a Hook

Eg Wine Library TV

Sports meets Wine

A mashup