Agencia TAV
Origen y reacción frente a las crisis de reputación online.
El empleado de FedEx tira el monitor por sobre la cerca. El video de seguridad registra la acción y el dueño sube el video a youtube.
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Here are a couple of fools who uploaded video of them vandalizing food they are preparing before it is delivered. Anyone know who they are? For this demonstration you will need: 2 Idiots 1 Sandwich 1 Youtube channel and video camera 1 massive case of indiscretion Please do not do this if you work at a fast food joint.
Respuesta de la empresa FedEx por medio de uno de sus ejecutivos, Mattehw Thornton, III - Vice Presidente Senior de Operaciones de la compañía. Lamenta la mala práctica del empleado y a la vez resalta que dicha acción no refleja a los más de 200 mil empleados que trabajan en FedEx.
Hi Richard. We loved your post on our Facebook page. (facebook.com/Bodyform/posts/10151186887359324). We are always grateful for input from our users, but your comment was particularly poignant. If Facebook had a "love" button, we'd have clicked it. But it doesn't. So we've made you a video instead. Unfortunately Bodyform doesn't have a CEO.
President of Domino's,Patrick Doyle, responds to the video of fired Domino's employees
¿Crees que se pudo prevenir la crisis de reputación en estos casos? ¿Supones que la disculpa por medio del video será una estrategia corriente? ¿Alguna vez has experimentado una mala experiencia de marca?
Asistencia Virtual, Community Manager, Diseño Web, OBM/Online Business Manager, SMMarketing, Videos Corporativos.
