seo_marketing_resources
What works for one company doesn't work for another. In other words, there is no magical formula to getting a good ranking on Google.
Here are some blogs, articles, tools and other resources that I've found helpful
If you're not using any of the following blogs, then you're missing out on some amazing marketing resources!
No matter what level of SEO knowledge you have, there is something valuable in each resource and tool
There are a lot of SEO blogs out there. We've done our best to pick the cream of the crop for you below.
SEO writing is a growing area for freelance writers, but just what IS SEO writing, and how do you do it? Learn the ins and outs of being an SEO writer here, The higher a website ranks in Google or Bing, the more people will visit their site. More visitors means more sales or just more readers or fans. SEO content-writing jobs are increasingly in demand, so having an understanding of what exactly the job entails
Everything you need to know about link building for SEO. What it is, how it works, what makes a good link, how to build it, and more. This guide will teach you how to get quality links that move the needle without risking a Google penalty. We created it with absolute beginners in mind and made sure to pack it with plenty of actionable advice that you can start implementing right away.
Do you want people to click on your search result? Learn how to write the best meta description. Including 7 characteristics and examples! The meta description is an HTML tag you can set for a post or page of your website. In it, you can use roughly 155 characters to describe what your page is about.
Simple ways to generate fresh content for Search Engines and People. Techniques to create relevant, in-depth and high-quality content
Content Refers to all the information contained in a Website. This can be text, links, images, audio, animation videos or anything you can post to a web page.
Instantly export your content to any website. In seconds, in bulk, and with whatever formatting you want. But doing a competitive content analysis — and knowing which of their content ideas to use in your own strategy — is tricky. There are a lot of content competitors out there for you to review, and not every topic will help drive organic traffic to your business.
Find out what is a webinar, how it works, who uses them and why you should consider using one to promote your business or product. It can include narrated slides, screen sharing, video footage, or people talking on camera. Typical webinars have a main lecture component followed by a Q&A session. You can use webinars to host live events, conduct interviews with experts in your field or share information about your products and services with potential customers.
Find out how compounding blog posts impact total traffic to your blogs. Let’s start by looking at how most bloggers think about traffic. Traffic for a typical blog post peaks when it’s published and then decays quickly over time — usually in days if not hours. We call these types of posts “decaying” posts (see Figure 2).2 Like Hollywood executives tracking opening weekend numbers for a film,
Work smarter, not harder. Why social marketers should consider repurposing their top performing content for social. When it comes to social content creation, it pays to “work smarter, not harder.” Instead of constantly coming up with new ideas, social marketers should look at what they already have and repurpose their top-performing blog posts, videos, reports, white papers and more.
FAQ pages (when done well) can be a double win: They provide valuable content that users want to see and Google wants to rank. However, when rushed, FAQs can easily become lazy data dumps of loosely linked questions and half-baked answers. Don’t be the latter. Instead, create useful FAQ pages for humans and search engines.
These days, premium content is a pivotal component of effective digital marketing. In fact, studies show that: 6 in 10 customers are prompted to learn more about a product when they have read topical and informative content about it. Content marketing yields more than triple the number of leads at a fraction of the cost of traditional marketing methods.
This article teaches you to prepare your site for search engines and helps you promote your site a straightforward way. Search Engine Optimization for Beginners. Before submitting your site to any search engine you’ll need to make sure it is ready. You may need to prepare the web page title, META tags (keywords and Description), and some of the first few lines of text on the page you submit.
Once you create a website, search engine bots crawl your website to understand the information it contains and index it accordingly, so that it appears in related search results. Search engine bots now are capable of understanding contextualized information (text, structure, and non-text content) on your website and index based on different factors, such as relevance and authority.
Did you know that more than 90 percent of people use search engines to find what they are looking for on the internet? Or how about that more than 80 percent of those who use search engines go no further than the first page to find what they are looking for? The ultimate goal is to help you make your way, not only onto the first page of Google but also give you a list of reputable websites and tools you can utilize to learn SEO the right way.
Search engine optimization (SEO) is an important component of e-marketing. SEO comprises all those strategies and techniques that allow a website to be highly visible in search engine results. As a result, it is essential for marketing teams or professionals to have at least an understanding of SEO.
SEO is important for marketing (and for any digital marketing agency or an ecommerce SEO agency) because it helps you get more organic traffic, conversions, authority, and trust. In the end, the goal is to build brand awareness and increase your organic search rankings in search engines so that people can find you when they search for your products and services.
If you've ever wanted to learn search engine optimization (SEO) but don't know where to start - here is a list of the best resources we've found to learn SEO. Most of the steps below are free, some cost money, most just cost a lot of time. You'll also need a website to practice on and a good degree of patience to make even simple SEO improvements.
Discover the top 16 best free SEO resources for beginners in 2023. Boost your knowledge and improve your website's rankings with these helpful tools. From blogs to courses and certifications, these resources will enable you to become an expert at optimizing your website for better rankings in SERPs. So let’s dive into our best picks!
Marketing Miner helps you gain valuable insights to improve your search engine optimization. Make your website visible with over 40 features for keyword research, SEO audit, content, competitor analysis, link building, and more. The World Wide Web (abbreviated as WWW) was born at CERN in Switzerland in 1990 with only three technologies available:
On-page SEO includes practices of optimizing your website and web pages to improve search engine traffic. It involves all such practices that you take on your website. Off-page SEO, on the other hand, refers to the practices that you take or others take off your website. All such practices that impact your website’s ranking in search engine results page (SERP) that are taken outside of your website.
Search engine optimization (SEO) is the process of optimizing a website to capture as much organic website traffic as possible via search engines and convert that traffic into measurable business outcomes. For example, if you type into Google [what is content marketing], there are about a million websites that have purposefully optimized a piece of content for that keyword phrase so that you click on their website.
Want to avoid a massive social media #Fail? Then check these 5 tips and what 18 experts chose for 2013.
The Worst Social Media Mistakes And How To Avoid Them. Social media for business is supposed to help promote brands not hurt. Social Media Marketing (SSM) has become a powerful tool for any website owner or business. Most consumers look for businesses that have a social media website.
Local SEO is improving your online presence to get more business from local searches—and it focuses on optimizing for Google users. In this guide, you’ll learn how to rank your business on local search to get more customers through your door.
Google's Search Engine Optimization Ranking Factors are the elements of your web pages that Google's algorithm takes into consideration when deciding how websites rank in the search results for a given search query.
Keywords
Domain Names
Content
Meta Tags - Title
Internal Links - External Links
Local Business Online Marketing. How to Utilize Local Internet Marketing. Optimizing For Local Search. You will want to optimize your website, so it ranks well with the Search Engines. And you will especially want to focus on ranking in your own city or region, known as Local SEO.
