Pawan Gupta
The main difference between digital and traditional marketing is the medium through which an audience encounters a marketing message. While traditional marketing uses traditional media like magazines and newspapers, digital marketing uses digital media, such as social media or websites.
Traditional marketing refers to marketing tactics that are used away from the internet. These are the methods that have been used for a long time but are often no longer regularly used. They do, however, have certain benefits.
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Trends and new technologies cause digital marketing techniques to change frequently. These tactics incorporate those that call for the use of a smartphone or the internet. Although they are more recent than more established techniques, they are no less effective.
