Social commerce is crucial towards entrepreneurial success on the Web. If this is the first time you have come across this term, then you are at the right place. In this article, I discuss the importance of social commerce, as well as a few fundamental tips for your social commerce strategy.
This is a guest post by Robin Bresnark from Buyapowa. Almost a year ago your host, Francisco Rosales, wrote a brilliant post asking whether we were ready for Social Commerce. It was a strange time: on the one hand, research companies like Gartner were saying brands were about to start generating 50% of their web sales via social.
Social Media, Social Media Tips and Stats 5 Ways Brands Can Interact with Their Facebook Fans Many companies nowadays have a Facebook page set up with their company name, logo, and a little information about what they do.
Did you know that each and every minute of the day, 100,000 tweets are sent, 684,478 pieces of content are shared on Facebook and 3,600 photos are published on Instagram? Think that's all? Far from it.
Overall usage on social media platforms is exploding. Millions and millions of consumers are expressing likes on Facebook, tweeting about products on Twitter, and pinning on Pinterest every single day.But many struggle with the question: how do you convert a "like," a "tweet," or "pin" into a sale?