One of my favorite parts of being in the online marketing community is how people within the community are so generous in sharing tips, strategies, and tools to do your job better. A common way that a lot of online marketers use to build helpful tools is Google Documents.
I went a little nuts here. I started writing a short 'how-to' post on content audits. Then it turned into a longer post on content strategy. Then it became a mini-infographic. It ended up being a top-to-bottom guide on how we do content strategies at Portent.
