Although it may be acceptable to hug or exchange kisses on the cheek upon meeting someone for the first time, it is too affectionate of a greeting according to Hong Kong culture. Owing to its Chinese roots, residents of Hong Kong are not comfortable with physical displays of affection and would rather resort to a handshake or a bow upon meeting someone. This not only applies in settings where one is meeting the friend of a friend or a colleague but also at corporate events. Those who are holidaying in Hong Kong, however, need not fear being demonstratively affectionate with their own loved ones as it is less frowned upon than in the Middle East, for example.